twitterSchool of Environmental & Biological Sciences

Rutgers University

March 14, 2013

Andy Campbell - @ac_andycampbell

What is Twitter?• twit·ter  /ˈtwitər/

• Verb - (of a bird) Give a call consisting of repeated light tremulous sounds.

• Noun - A series of short, high-pitched calls or sounds.• Synonyms verb: chirp - tweet - chirrup - chatter – warble noun: chirp - tweet - chirrup - warble - chatter

• Social Media• Twitter is an information network made up of 140-character

messages called Tweets

Why Twitter?

social

news

friends

networking

celebrities

reading

search

followers

sales

community

learning

Tour & TerminologyGetting Started

• Register, Sign In & Home • Create Your Profile• Composing a Tweet• Interactions• Mentions• Trending Topics• Following Accounts

Further Steps

• Using Search• Finding Hashtags #• Direct Messages• Activity Feed• Lingo – DM, RT, MT• Creating Lists• Chats, Tweetups

Information Overload

# Hashtags & Keywords•Search for Information via # Hashtag or Keyword

•Tag Your Tweets with Hashtags•Anything Goes•Create Unique Hashtags for Events, Presentations, etc.

Using Lists•Helps to Organize & Filter Information

•Add Accounts to Multiple Lists•Don’t Need to Follow•Public & Private Features•Organize & Maintain

Change Your Search Mindset•Twitter vs. Google•Real-Time Information•Valid vs. Invalid Sources•Trending Topics•Use Your Lists

Join the Conversation• Look for Scheduled Conversations• Use & Reply to Hashtags• Jump In & Engage• Be Yourself, Locate & Discuss Interests• Reply & Retweet in Kind• Network, Learn, Discuss• Personal Learning Network

Thank You!•Keep the Conversation Going

•@ac_andycampbell•Contact Me with Questions

•andy.campbell@rutgers.edu