Tumblr April 2014

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Transcript of Tumblr April 2014

TUMBLR.FOR LIBRARIES

Presenter: Rachel Eichen

Agenda◦ Two Week Class: April 22 & 24

◦What is tumblr?

◦How does it work?◦ Professional Uses◦ Library Pages

◦ Interacting on Tumblr

◦Making Your Tumblr Engaging

◦ Tumblr Tips

◦ Tumblr Tools and Hacks

◦ Tumblrs to Follow

◦ The Future of Tumblr

Quick Poll

Image from: http://goo.gl/ypOR45

WHAT IS TUMBLR?

What is Tumblr?

◦Effortlessly Share Anything◦Microblogging – less is more◦Post text, quotes, links, videos, etc◦Find blogs based on interests/tags◦Comments rare, reblogs common

How popular is Tumblr?

Quick Facts◦ 38,000 posts per a minute

◦Users spent 154.1 minutes on average on Tumblr

◦ 46.5 percent of Tumblr visitors are 18-34-years-old.

Sources: http://goo.gl/1rpliY, http://goo.gl/cD5t2

Why is Tumblr so popular?

◦Easy to find similar blogs

◦Easy to share & make posts

◦Easy to track

◦Interacts with other social media

Did you know?

In 2013, Yahoo bought Tumblr for $1.1 Billion

HOW TUMBLR WORKS

Create an Account

Find some Tumblrs to follow◦ Librarians online:

◦ thelifeguardlibrarian.tumblr.com/

◦Great Libraries To Check Out:◦ Baker Free Library◦ Public Lib of Cincinnati

Image from: http://goo.gl/raSoZ1

Follow

http://tumblr.libraryjournal.com/

Let’s start blogging

Making Posts

◦Dashboard◦Add Posts (With Tags!)◦Reblog or like a post◦See who liked/reblogged

Tags and Blogs• Find Tumblrs

• Use tags to find info

• Track key tags

USING TUMBLR

Professional Development

teenlibrariantoolbox.tumblr.compewinternet.tumblr.comlibraryadvocates.tumblr.com/

Offers perks like invites to author parties at conference

Interact with authors

rainbowrowell.tumblr.comneil-gaiman.tumblr.comYA Authors on Tumblr: yahighway.tumblr.com

Connect.Librarians on Tumblr use the tags #libraries, #librarians, and #Tumblarians to talk to each other (http://goo.gl/tSqTF)

• thelifeguardlibrarian.tumblr.com• http://thepinakes.tumblr.com/ • http://wordtraffic.tumblr.com/

Libraries on Tumblr◦ http://nypl.tumblr.com

◦ chicagopubliclibrary.tumblr.com

◦ canterburylibrary.tumblr.com

◦ hclib.tumblr.com

What to do on Tumblrshare photos

promote upcoming events

promote community

make announcements

promote your collection

promote reading

interact with your audience

Visit your library archives

Have fun

Other Profession Dev Uses◦ Reading

◦Discover

◦ Find/Share Infographics and memes

◦ Keep up with trends (using hashtags)

Homework◦Set up a tumblr blog for either professional or personal use with:◦Title◦Description◦Theme

◦Make at least one post of original content (Image, quote, etc…with at least 3 relevant tags)

◦Reblog another blog post and add your own commentary

◦Send me the URL along with questions

◦Bonus: Follow at least one other Tumblr

Contact

Rachel Eichen

adverb@gmail.com

877-816-9638

Slideshare.net/adverb

http://rachelnovare.tumblr.com/