TIPS ON HOW TO ENGAGE YOUR AUDIENCE

By Ágatha Raíssa Lyra de Oliveira

HERE ARE A FEW PRO-

TIPS TO GET YOU

STARTED. People skim instead of

reading

Quickly and easily

communicate

Maximize engagement

People like interaction with posts and giving their opinion. 

A great example is the LIKE vs SHARE. 

01 THE COMPETITION

You have to include 2-4 options and your audience will

comment which one they like. It's also a good way for a

little bit of market research. 

02THE POLL

Just simple ask if your audience like it. 

03 ASK FOR IT

Tempt your Fans with a great tagline and then prompt

them to the source of the development.

04 SNEAK PEEK

Whether it’s a recipe, a statistic, a fun fact

or a brilliant insight, offering something

new is a great strategy to increase involvement among

Fans. 

05 OFFER ADVICE

Do this by providing a specific picture or hashtag,

changing the tone and language you use, or talking about

niche subject matter.

06 GEO-TARGET

Whether it’s an inspiring or funny quote, an easily-agreed-

upon opinion, or an interesting fact, appealing to the world

at large is a great way to garner some quick and easy likes.

07 THE APPEAL

Your Fans will respond more enthusiastically and more

often if they feel you’re engaging with them as individuals.

08 SHOWCASE

Use a cute or appealing image

09 GO ADORABLE

People expect to see celebrities and historical figures so a

genuine face, with a story behind it, can be a powerful tool

to drive participation.

10 USE REAL PEOPLE

Depending on your social media persona and tone, using a

meme or humorous Ecard can be a great way to engage

with your Fans.

11 MEMES

QUESTIONS

1 - In your opinion, which tip is the best one? 2 - Have you ever got engaged by any of these tips?

THANKS!