The Front Door

Post on 19-Mar-2017

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Transcript of The Front Door

VCU + Entrepreneurship

Ecosystem of Central VA

The Team

Stephen SinkPeggy HoBrad Nofal Marcus Robinson Daniel Smith

How We Got HereIt all began with the talented minds of our local entrepreneurial

leaders...

Jay Markiewicz Carrie RothCara Dickens

Project Guidelines7 Weeks to… • Foster experiential student

learning on the topic of Entrepreneurship

• Accomplish strategic initiatives for the Central Virginia Entrepreneurship Ecosystem

Research Process• Branding • Identified Industries• Networking Events• Resources• Questions• Interviews & Surveys• Statistics & Amenities

Branding A strong brand…

• Delivers message clearly• Confirms Credibility• Connects target prospects

emotionally• Motivates the buyer or user

The Infographic● Showcase the Central Virginia

Ecosystem● Why start a business in Central

Virginia● Marketing tool to drive people to

the digital tool: www.thefrontdoorva.com

The Website• www.thefrontdoorva.com

User Experience: Business Stage

What business stage are you in?

• Idea• Start-Up• Existing Business

User Experience: End Stage

Where do you see your business going?

• MAIN STREET• MICRO BUSINESS• HIGH GROWTH• GROWTH BUSINESS

User Experience: Industry What industry are you in?• Agriculture• Computer & Electronics• Consumer Services• Education• Energy & Utilities• Financial Services• Government• Health, Pharmaceuticals & Biotech

Manufacturing• Media & Entertainment • Non-Profit• Real Estate & Construction• Retail• Software & Internet• Telecommunications• Transportation & Storage• Travel, Recreation & Leisure• Wholesale & Distribution• Other

User Experience: Resource Needs

What are your assistance needs?• Permits & Licenses• Third Party Partners• Networking• Human Resources• Funding• Manufacturing & Supplies• Website & Marketing• Real Estate

Special Thanks to