The Front Door
Transcript of The Front Door
VCU + Entrepreneurship
Ecosystem of Central VA
The Team
Stephen SinkPeggy HoBrad Nofal Marcus Robinson Daniel Smith
How We Got HereIt all began with the talented minds of our local entrepreneurial
leaders...
Jay Markiewicz Carrie RothCara Dickens
Project Guidelines7 Weeks to… • Foster experiential student
learning on the topic of Entrepreneurship
• Accomplish strategic initiatives for the Central Virginia Entrepreneurship Ecosystem
Research Process• Branding • Identified Industries• Networking Events• Resources• Questions• Interviews & Surveys• Statistics & Amenities
Branding A strong brand…
• Delivers message clearly• Confirms Credibility• Connects target prospects
emotionally• Motivates the buyer or user
The Infographic● Showcase the Central Virginia
Ecosystem● Why start a business in Central
Virginia● Marketing tool to drive people to
the digital tool: www.thefrontdoorva.com
The Website• www.thefrontdoorva.com
User Experience: Business Stage
What business stage are you in?
• Idea• Start-Up• Existing Business
User Experience: End Stage
Where do you see your business going?
• MAIN STREET• MICRO BUSINESS• HIGH GROWTH• GROWTH BUSINESS
User Experience: Industry What industry are you in?• Agriculture• Computer & Electronics• Consumer Services• Education• Energy & Utilities• Financial Services• Government• Health, Pharmaceuticals & Biotech
Manufacturing• Media & Entertainment • Non-Profit• Real Estate & Construction• Retail• Software & Internet• Telecommunications• Transportation & Storage• Travel, Recreation & Leisure• Wholesale & Distribution• Other
User Experience: Resource Needs
What are your assistance needs?• Permits & Licenses• Third Party Partners• Networking• Human Resources• Funding• Manufacturing & Supplies• Website & Marketing• Real Estate
Special Thanks to