Post on 29-Nov-2014
description
Engage your TV audience
2nd biggest broadcaster in the world
GLOBO
1st
2nd
3rd
4th
In Brazil …
200M TV VIEWERS
5.5 hours/day
+ 40M/users
+ 65M/users
2nd largest
Nielsen says …
Ratings
9% social media
buzz Per year
à 1% = $60M
MILLIONS TALK ABOUT TV!
Most popular tweets
What?
When?
Why?
REACH + 1M VIEWERS
5 Fig subscription / per TV show
GLOBO
3 Tv shows
TV shows +3000
+$250 BN
Anderson Fér (CEO) André Terra (CMO)
Flávio Ferrari (Advisor and Co-founder) Former CEO - IBOPE media
Fabricio Buzeto (CTO) PhD Computer Science
$500K
Fundraising
Andre Terra - founders@qualcanal.tv