Online Marketing for Small Biz: Blogging for Business (Part 4 of 4)

Post on 14-Nov-2014

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Ramon Ray, Editor & Technology Evangelist, Smallbiztechnology.com - Adult School of Montclair class, "Online Marketing for Small Businesses"

Transcript of Online Marketing for Small Biz: Blogging for Business (Part 4 of 4)

Blogging for Business

Ramon Ray, Smallbiztechnology.com

Blogging Platforms• Word Press• Type Pad• Movable Type• Tumblr• Blogger

Blogging Fundamentals

Choose A Blogging Service

Setup Your Content

Start Posting Content

Blogging Fundamentals +

Great Content

Great Headlines

Plenty of links and images

Link to others and be a giver

WORD PRESS BLOGGING 101

Sign Up

Sign Up Details

Logon

Dashboard

Themes

Rayreport.com

Widgets

Widgets

Domain Name

Domain Name…

Blogging Terms

• RSS – • BlogRoll – List of other blogs• Comments –• Track Back – Alerted to other web sites linking

to your web site

Comments

Blogging Tips

• Use video• Use photos• Be regular• Interview people / profile others• Analyze your analytics• Link to Smallbiztechnology.com (Just kidding)• Link Your Blog To Your Web Site

Link

Blo

g To

Web

Site

CONGRATULATIONS!