Post on 15-Jan-2015
description
Property of Aegis Media. All rights reserved.1
Property of Aegis Media. All rights reserved.2
…
Produced by
Property of Aegis Media. All rights reserved.3
The Next Generation is…
- Technology transforming
media
- Content accessible anywhere
- People in control
Produced by
Next
Generation
People
Property of Aegis Media. All rights reserved.
Next
Generation
People
Property of Aegis Media. All rights reserved.
Motherhood is a driver of smartphone sales
5
Produced by
Next
Generation
People
Property of Aegis Media. All rights reserved.
TV accounts for 47% of the time American kids spend with media
6
Produced by
Next
Generation
People
Property of Aegis Media. All rights reserved.
Fewer than 15% of Wiklipedia’s contributors are
women
7
Produced by
Next
Generation
People
Property of Aegis Media. All rights reserved.
More than 60% of Stardoll members under 12 own a
mobile; more than 60% never read a newspaper
8
Produced by
Property of Aegis Media. All rights reserved.
Next
Generation
Mobile
Property of Aegis Media. All rights reserved.
Smartphones are outselling PCs
10
Produced by
Next
Generation
Mobile
Property of Aegis Media. All rights reserved.
60% of time spent on smartphones is on new
activities
11
Produced by
Next
Generation
Mobile
Property of Aegis Media. All rights reserved.
Mobi le accounted for 45% of visits to the
ESPNCricInfo site on the day of the Cricket
World Cup Final
12
Produced by
Next
Generation
Mobile
Property of Aegis Media. All rights reserved.
40% of Google Maps usage is through mobile devices
13
Produced by
Next
Generation
Mobile
Property of Aegis Media. All rights reserved.
Angry Birds has taken over €50 million,
but cost less than £100,000 to produce
14
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
Next
Generation
Content
Property of Aegis Media. All rights reserved.
The 2011 Super Bowl was the most watched
TV programme in American history
16
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
MTV’s Skins is a TV and social media hit
17
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
eBook piracy is rising
18
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
Crowdfunding the new Rainbow Warrior
19
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
The Like Log study
20
Produced by
Next
Generation
Technology
Property of Aegis Media. All rights reserved.
Next
Generation
Technology
Property of Aegis Media. All rights reserved.
Will.i.am is Intel’s Director of Creative
Innovation
22
Produced by
Next
Generation
Technology
Property of Aegis Media. All rights reserved.
IBM’s Watson computer beats two previous
champions at Jeopardy
23
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Twitter – the official figures
25
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Twitter – the unofficial figures
26
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Most trending topics on Twitter come from
the mainstream media
27
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
20,000 Twitter users generate over 50% of what
is seen on twitter
28
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
An estimated 60% of Facebook’s advertising
revenue comes from small advertisers
29
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Twitter made an estimated $45m in ad revenue
in 2010
30
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Revenues for Facebook, Google, Groupon & Zynga
compared
31
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Factors that influence engagement with
Facebook wall posts
32
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
The ASOS store on Facebook
33
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Porsche celebrated hitting 1m Likes by
paining all of the names onto a car
34
Produced by
Next
Generation
Social Media
Property of Aegis Media. All rights reserved.
Heinz sold a limited edition flavour of
Ketchup through Facebook
35
Produced by
Next
Generation
Content
Property of Aegis Media. All rights reserved.
Next
Generation
Effectiveness
Property of Aegis Media. All rights reserved.
Mazda sold 100 cars at 20% discount as part of a
Facebook Places promotion
37
Produced by
Next
Generation
Effectiveness
Property of Aegis Media. All rights reserved.
The ads from 2011’s Super Bowl achieved 320m
views online in 10 days
38
Produced by
Next
Generation
Effectiveness
Property of Aegis Media. All rights reserved.
6 year old Jack Henderson raised over £10,000 in
2 weeks by drawing pictures
39
Produced by
Next
Generation
Effectiveness
Property of Aegis Media. All rights reserved.
@
Produced by
Property of Aegis Media. All rights reserved.