It all started with books. Many books…

From a very young age…

…in a pretty remote place

Exploring the world from my room

With a constant objective: to keep the doors open

Which meant attending the best french business school

But really meeting fellow global citizens @Tbird

Thunderbird

Joined Barcelona after graduating

For its values of close bonds, strong identity and quality of life

Advising, coaching medical staff and hospitals management allover Europe

In 2005, my 6 months backpacking in Asia gave birth to my blog

On my way back, I decided I wanted to have a career with a social impact

Until I reached a tipping point

That was also the start of myentrepreneurial journey

A rocky one…

“You enter the forest at the darkest point, where there is no path.Where there’s a way or path, it is someone else’s path.Each human being is a unique phenomenon.The idea is to find your own pathway to bliss.”

First, I needed to find my tribe

Because it can be a lonelypath

So I joined networks of like-minded souls

Learning from ordinary peoplewith extraordinary ideas…

Stories from a bottom-up movement

I was an entrepreneur in search of a project

• Global mindset• Not geographically bounded• Economically sustainable• Social impact• Gender-related• Still keep open doors (not too focused)• Spreading positive stories and projects

My first attempt was to set up the Impact HUB in Barcelona

Then I applied to organize TEDxBarcelonaWomen

And that’s when I lost my financial stability

And now what?

I went to TED Active and got reboosted

And The A Factor started withinnovation journeys in Nairobi

But it was not a low-hanging fruit…

So I went to Bali and got reboosted again

And came back to organize thesecond edition of TEDxBcnWomen

When I realized how much I enjoyed working on stereotypes

and changing the narrative

That was the start of thestorytelling workshops forwomen entrepreneurs…

WORDS

COACHINGGENDER

LOCATIONINDEPENDENT

And that was the start of Shiftbalance

A platform which shares knowledge on gender stereotypes and concrete

solutions at different levels

UniversalStories/Myths/Archetypes/Religions/Rolemodels

METACULTURALLEVEL

MEDIAArtComic Photo

Literature

TV

CinemaAdvertising Music

Createbeliefs, images, stereotypes, roles

LanguageWORDS Jokes

EDUCATION ToysPlayground

Household chores School Sports

ConfidenceBody imageGIRLS

GLOBALLEVEL

INDIVIDUALLEVEL Talkativeness

Political representationLEADERSHIP BoardroomsTechand scienceMoney and investment Public speaking

RELATIONSHIPS Porn

Sexeducation

SexpracticesDating

Rape

Sexual assault

HarassmentDomestic violence

GLOBALLEVEL

UNCONSCIOUSBIAS

Self esteem

BOYS Emotional intelligence Feelings repressed Violence

Prostitution

Sextrade

Bodyposture

Equal pay

Shiftbalance produces infographics

Source: Shiftbalance

117 years until gender parity?Put gender on your agenda.

In its Global Gender Parity Report 2015, the World Economic Forum estimates it will take 117 years to achieve gender parity in the workplace. How can we accelerate this pace? We surveyed men and women leaders from 400 companies around the world to help illuminate the way forward and blended their recommendations with our experience to create the following accelerators.

Accommodate

work/life integration for all

Speed up company culture change with progressive corporate policy

for advancement, make role models visible and set leadership pipeline programs and targets

Make a difference through tone-at-the-top, sponsorship for promotions and education about conscious andunconscious bias

Build supportive environments

Illuminate the path to leadership

Accelerators How

© 2016 EYGM Limited. All Rights Reserved. EYG no. EX0263 ED none

Women. Fast forwardEighty years until gender parity? Pledge your support to speed up the clock.#WomenFastForward ey.com/womenfastforward

Three accelerators for women in the workplace How you can take action today:

• Visit us online at ey.com/womenfastforward

• Tweet using #WomenFastForward

• Follow the story on Flipboard

• Join the conversation on LinkedIn linkedIn.com/company/ women-fast-forward

• Visit internationalwomensday.com

And identifies challengingcampaigns

Source:GuerrillaGirls

Source:GuerrillaGirls

Source: Blurred lines

Or activists

We spread awareness

Source: Confidence code

On the sexism in Hollywood for example…

• Bechdel Test Movie List1. It has to have at least two [named] women in it2. Who talk to each other3. About something besides a man

• 2014 Oscar nominees– “Gravity” — FAIL– “Captain Phillips” — FAIL– “American Hustle” — PASS– “The Wolf of Wall Street” — FAIL– “12 Years a Slave” — FAIL– “Philomena” — PASS– “Dallas Buyers Club” — PASS– “Her” — FAIL– “Nebraska” — PASS

We promote interestinginitiatives

Everyday sexism blog

New superheroes

New toys

New apps

New communities

We show how men are part of thesolution

We curate a selection of videos challenginggender stereotypes

Inspiring talks

New advertising campaigns

We identify products empoweringwomen through design

And we engage you to act!

And we even created a speakers bureau

What do YOU do to balance the world?

Pick YOUR battle

Now it’s your turn!• Answer these questions:

– What are you passionate about? Which problem would you like to solve?

– Why do YOU care?– Why shall others care?– Which solution do you propose?– What do you want the others to do?

• Share your story!