Post on 12-Aug-2015
Think Apps, Not Ads
For Mobile Devices,
For Mobile Devices,
Mobile ADS don’t work , WHY
People don’t like them
There’s no right side
Fat finger effect
Smartphone APP categories
UTILITY APPS
BRAND APPS
SOCIAL NETWORKING APPS
GAME AND ENTERTAINMENT APPS
Advantages of apps
ADD CONVENIENCE
PROVIDE UNIQUE VALUES
PROVIDE SOCIAL VALUS
OFFER INCENTIVES
ENTERTAINMENT
RECAP
1.APS V/S ADS
2.WHY ADS DON’T
WORK
3.CATEGORIES OF
APPS
4.ADVANTAGES OF
APPS
1.slideshare.net2.Flickr.com3.Hbr.org4.Compfight.com
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during an internship by