Post on 17-Dec-2015
LOCAL EXPERTISE
TRADITIONS
About Coldwell Banker Traditions
Company Statistics (as of 1/1/15) 4 offices 36 Sales Associates $59 million in sales
volume Over 220 transactions Serving the local real
estate market continuously since 1885
One of only 6 offices in the entire Coldwell Banker organization involved in Beta testing of new technology for 2015
Our History
Established over a century ago as Brooks Real Estate, our company was based on the principals of Client Service and Community Commitment. The tradition continues!
True Quality Service is what we deliver to every client every day. We understand the complexities of today's real estate transactions, but we make it easy -- we lead our clients through the entire process of buying or selling a home.
Our commitment to the community is reflected in our participation in local and state Realtor organizations. We believe it's important for us to be active in serving the community as well as our clients.
To maximize our client service capabilities, in January of 1997 we became a member of the Coldwell Banker Residential Affiliates, the premier real estate franchise organization in North America. Founded in 1906 and dedicated to customer support, Coldwell Banker was the obvious choice for us because we believe it was the best choice for our clients!
TRADITIONS
Rapid Response
Our lead management system notifies me immediately
When homebuyers inquire about your house, they want a rapid response
TRADITIONS
TRADITIONSABOUT YOU AND YOUR HOME
About You
• Why are you moving?
• What is your timing for selling?
• What is your timing for moving?
• What role does timing and pricing play in your decision?
• What are you looking for from me?
• What challenges, if any, do you see in selling your home?
TRADITIONS
About Your Home
• What are your favorite things about your current home and neighborhood?
• What do your friends like about your home?
• What are some of your favorite memories that have taken place in your home?
• What amenities are around you (parks, restaurants shopping, transportation, etc)?
TRADITIONS
GLOBAL NETWORK TRADITIONS
Global presence: 49 countries/3,100 offices
Over 107 years providing real estate service
$208 billion in US sales volume in 2013(2014 statistics coming soon!)
Source: 2013 data for Coldwell Banker® affiliated offices throughout the world
TRADITIONS
Real Trends Top 500 Report*(in Billions)
TRADITIONS
coldwellbanker.com
Coldwell Banker® has more unique web visitors than any other real estate brand*
Coldwellbanker.com had over 47 million visits in 2013
Featuring lifestyle, affordability and keyword search tools for fast and easy browsing
Multiple images and video showcase the unique features of your house
*Nielsen/Net Ratings Report for real estate Web sites, January-December 2013
TRADITIONS
Coldwell Banker® Web PartnershipsYour house will also be promoted on multiple partner
websites
Properties listed at $1,000,000 or higher will also be featured on these luxury websites
TRADITIONS
Coldwell Banker® Seller Services Guarantee
Coldwell Banker was the first national brand to guarantee its services
This Guarantee outlines the full scope of services I will perform as your exclusive listing agent
List your home with the confidencea Guarantee provides
TRADITIONS
MARKETING PLAN
ENTER YOURCOMPANY
DBAHERE
Source: The 2013 National Association of Realtors® Profile of Home Buyers and Sellers.
Information Sources Used in the Home Search(% of Home Buyers)
TRADITIONS
Marketing ActivitiesInternet Marketing ColdwellBanker.com CBTraditions.com Up to 4 local MLS’s (Multiple
Listings Services) Over 800 additional websites,
such as Zillow, Trulia, Realtor.com and Homefinder
*2013 National Association of Realtors® Profile of Home Buyers and Sellers.
Nine in 10 home buyers used the Internet to search for homes*
TRADITIONS
Marketing Activities
To showcase your property I will:
Develop a custom plan to enhance property attributes
Take pictures
Promote at a Coldwell Banker office meeting
Begin customizing an Internet Marketing program specific to your property
TRADITIONS
Home Enhancement
Custom plan to enhance your property’s appearance, including: Identify problem areas Smaller rooms Room with unattractive
view
Share tactics to address Furniture placement Rug removal Paint colors
Recommend specialists Handyman Paint contractor Cleaning service Yard service Pool cleaning and deck
refresh Home staging designers
MARKET CONSIDERATIO
NSTRADITIONS
Competitive Price Lines
TRADITIONS
321 Main Street 654 Main Street 987 Main Street 789 Main Street 456 Main Street 123 Main Street$0
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
Competitive Market AnalysisComparable houses on the market
TRADITIONS
321 Main Street 654 Main Street 987 Main Street 789 Main Street 456 Main Street 123 Main Street$0
$100,000
$200,000
$300,000
$400,000
$500,000
$600,000
$700,000
Competitive Market AnalysisComparable houses that failed to sell
TRADITIONS
Recently Sold
125 Main StreetAny town, Anywhere Zip/Postal Code
List Price Sold Price Time on Market Beds BathsSq Ft
$000,000 $000,000 X Weeks 0 0 0
PHOTO HERE
125 Main StreetAny town, Anywhere Zip/Postal Code
PHOTO HERE
List Price Sold Price Time on Market Beds BathsSq Ft
$000,000 $000,000 X Weeks 0 0 0
TRADITIONS
Setting the Right Price
The Property Appeals To:
15% Over Market Value
10% Over Market Value
Fair Market Value
75% Of The Market
If The Asking Price Is:
10% Of The Market
30% Of The Market
60% Of The Market
10% Under Market Value
TRADITIONS
Market Analysis Summary & RecommendationAnticipated Selling Price: $000,000 Recommended Selling Price: $000,000
Recommended Financing Terms Other Recommendations
Purchase Home Protection Plan Text here Text here Text here
Text here Text here
TRADITIONS
TRADITIONS
©2014 Coldwell Banker Real Estate LLC.. All Rights Reserved. Coldwell Banker Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each Office is Independently Owned and Operated. Coldwell Banker® and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. Each agent and broker is responsible for complying with any consumer disclosure laws or regulations.