Post on 28-Jul-2015
Ipsos Mori 4th Annual SMB Survey Switzerland Results
June 2015
Ipsos MoriMethodology
All participants fulfilled three key criteria: they worked for companies which were headquartered in these countries, they used some form of mobile computing and/or a computer at their place of work and they worked for companies that employ 250 people or fewer.Interviews were conducted online via the Ipsos Interactive panel between 9th January and 9th February 2015. Data are unweighted.
250
Ipsos MORI interviewed 5,555 employees of SMBs (Small to Medium-sized Businesses) in the following countries: Great Britain, Poland, Spain, the Netherlands, the Czech Republic, Denmark, Italy, Belgium, Sweden, Switzerland, Hungary, Romania, Ukraine, Greece, Norway and Finland.
Snapshot of SMB Workers
4%spend over 60 minutes commuting to and from work each day
9%Work 51+ hrs per week
84%say they are
contactable by work outside working hours
SMB Workersreceive an average of
16work
emails per day
& an average of
16
personal emails per day
Information overload
12%agree always overloaded with emails and information
62%disagree that this is the case
SwitzerlandFinlandUkraineSweden
DenmarkCzech Republic
NorwayEurope
Great BritainPolandSpain
BelgiumNetherlands
HungaryRomania
ItalyGreece
12%17%17%
19%20%
24%26%27%28%28%28%29%
31%31%
34%35%
47%
To what extent do you agree with the following statement: I am always overloaded with emails and information at work.
Mobility
The Mobile Revolution
25% of SMBs
that use mobile services more intensively see their revenues growing up to 2x faster and add jobs up to 8x faster than their peers
Greater mobile adoption by SMEs can create jobs. If more SMEs expand their businesses at the rate of the
mobile leaders, 7 million more jobs could be added in the six countries evaluated.
Boston Consulting GroupHow Mobile Technologies Drive a Trillion Dollar Impact
https://www.bcgperspectives.com/content/articles/telecommunications_technology_business_transformation_mobile_revolution/
Mobility not yet the new normal
31%say they don't need to be present to get their work done
69%say yes they need to be present to get their jobs done
UkraineNorway
DenmarkSweden
Great BritainFinlandGreeceEurope
ItalyNetherlands
SpainBelgiumHungary
SwitzerlandCzech Republic
PolandRomania
50%51%
53%53%
55%57%57%
61%63%63%
65%66%66%
69%74%
76%81%
Is it necessary for you to be present in the office or your place of work for you to get your work done?
It is not possible to work remotely
My work is attendance based
Why presence is necessary…
38%
55%
46% 42% 40%
100%
Why it’s not necessary…
I can choose where I get my work done
I can choose when I get my work done
I regularly do additional work outside of normal work hours
78%
43%59%
use desktop computer
laptop
smartphone 28
%tablet
The devices they use for work
Finland
Norway
Great Britain
Netherlands
Belgium
Switzerland
Italy
Czech Republic
Greece
59%
63%
63%
65%
70%
74%
74%
75%
76%
77%
78%
78%
79%
81%
82%
82%
85%
Desktop Computer
62%
59%
62%
58%
56%
59%
51%
61%
56%
53%
59%
65%
63%
67%
56%
54%
66%
Laptop Smartphone
59%
47%
50%
58%
39%
44%
41%
40%
42%
38%
43%
42%
50%
38%
30%
55%
51%
iPad / Tablet
20%
27%
24%
21%
23%22%22%
15%22%
9%
28%
19%
34%
19%
12%
27%
31%
10%Use all 4 devices – desktop, laptop, tablet & smartphone
9%use a smartphone & laptop only
StartStart
29%use a desktop PC only
12%Use desktop, laptop, & smartphone
StartStart
23%
30%
13%
25%
Personal Employer Owned
53%
32%
14%
9%
Who owns the devices…
UkraineRomania
Switzer landCzech Republic
Great BritainGreece
BelgiumHungary
Nether landsPolandEurope
ItalySpain
FinlandNorway
DenmarkSweden
4%
10%
13%
14%
15%
15%
16%
16%
18%
18%
19%
22%
23%
31%
31%
32%
36%
45%
38%
30%
24%
28%
43%
26%
25%
22%
34%
27%
30%
20%
19%
19%
16%
16%
Personal Smartphone Employer owned Smartphone
Impact of mobile technology
Helps me save time & boosts productivity so that I can better balance work & family or personal life
Makes me more productive when out of the office
Takes quality time away from my personal life as it makes it harder to escape work
Makes work more demanding as there's an overload of too much information and email
47%
17%
46%
22%
38%
31%
42%
24%agree agree agree agree disagre
edisagre
edisagre
edisagre
e
Getting things done at work
68%say email is most important to get the job done
59%say phonecalls
57%Face to face meetings
Communicating
Poland
Denmark
Norway
Spain
Czech Republic
Romania
Sweden
Europe
Hungary
Nether lands
Switzer land
Greece
Belgium
Great Britain
Italy
Ukraine
Finland
55%
60%
60%
61%
63%
63%
64%
67%
68%
68%
68%
70%
71%
71%
71%
71%
83%
60%
42%
43%
49%
57%
57%
51%
53%
62%
56%
59%
51%
55%
49%
53%
62%
56%
66%
56%
66%
33%
50%
61%
57%
49%
54%
24%
57%
55%
39%
48%
33%
54%
29%
Phonecalls Face to Face
Responsiveness
29%
21%
38%
4%
ColleaguesCustomers or Clients
17%
18%
2%
52%
1 hour
4 hours
1 day
2 or more days
Finland
Belgium
Nether lands
Switzer land
Italy
Hungary
Czech Republic
Ukraine
Spain
12%12%14%15%17%17%17%
21%12%
21%17%
32%24%
28%40%
31%36%
14%15%
14%15%
15%15%
18%17%
27%19%
23%11%
20%18%
18%27%
24%
Within 1 hour Within 4 hours
Responsiveness
A ‘productive’ day at work means…
1.0
1.0
76% ticking off everything on 'to-do' list
1.0
40% leaving work on time
64% generate new business
50% zero email in inbox
75% helping out co-workers
81% feel like they have an impact
49% attending all meetings
38%47%
57%38%
31%50%
45%30%31%
42%48%
57%35%
58%44%
70%47%
Zero email in inbox
Czech RepublicNether lands
SpainSwedenFinland
Switzer landEuropeNorway
DenmarkGreat Britain
GreeceUkraineBelgiumHungary
ItalyPoland
Romania
77%77%77%77%
79%81%
82%82%
83%83%83%83%
84%84%
85%86%
89%
Having an impact
What would help…Fewer administrative tasks
More effective meetings
Fewer distractions
More flexible work culture
30%
24%
23%13%
Smarter Software tools and applications 11%
Keeping up with it all
28%eat lunch away from their desk
35%drink coffee
37%take regular
breaks
10%get some exercise
SpainPoland
DenmarkNether lands
Czech RepublicBelgiumUkraine
ItalyFinlandNorwayEurope
HungarySweden
Switzer landGreece
RomaniaGreat Britain
3%3%5%5%6%7%7%7%7%8%8%8%8%8%10%11%11%
31%36%
21%27%
35%23%25%
33%50%
17%29%
33%36%37%
19%24%25%
14%18%
24%19%
18%19%
13%11%
20%23%
18%18%
18%28%
9%19%18%
7%4%
5%4%
6%6%
4%7%
4%4%
6%4%
6%11%
18%6%
4%
Skip lunch Eat lunch at my deskEat lunch away from my desk Eat lunch out at a café or restaurant
Lunch habits
SpainSweden
ItalySwitzer land
DenmarkNorwayEurope
Nether landsRomania
Czech RepublicPoland
BelgiumHungaryFinlandGreece
Great BritainUkraine
7%7%10%11%13%
19%22%22%23%24%24%25%25%27%27%
32%40%
21%26%
17%10%
18%30%
17%14%
21%9%12%
14%11%
22%12%
17%20%
11%15%
12%16%
0%1%
7%3%
6%14%5%
5%7%
14%4%
4%5%
5%4%
10%7%
4%4%
4%2%
9%3%
2%3%7%
2%6%
3%2%
Take regular breaks to recharge Get some exercise
Take naps Meditate
Well-being
SpainItaly
Great BritainDenmark
Switzer landBelgiumUkraine
Czech RepublicNether lands
EuropeNorwaySwedenFinland
RomaniaGreecePoland
Hungary
21%29%32%35%35%36%36%37%38%39%40%40%
45%48%51%51%
57%
35%30%
15%41%43%
36%41%
31%26%
31%35%
27%48%
39%38%
29%24%
Socialize with colleagues Drink coffee or other caffeinated beverages
Social at work
Business Success
Use of IT by SMBs
We're updating our processes and putting them online
Almost paperless, very connected online and a lot of our processes are automated
High volumes of paper in our day to day work and most of our processes are offline22
%
40%23
%
18%
44%
25%
DenmarkSwedenNorway
NetherlandsGreat Britain
EuropeFinlandGreece
BelgiumCzech Republic
ItalySpain
SwitzerlandRomaniaUkraine
HungaryPoland
13%16%17%18%19%22%22%23%24%24%24%24%25%27%27%31%31%
47%36%34%
42%36%
40%29%
50%44%
50%33%37%
44%45%
42%41%
36%
21%28%
24%17%25%
23%33%
21%18%
15%33%28%
18%18%26%
17%20%
We're almost paperless, very connected online and a lot of our processes are automated and online
We're updating our processes and putting them online, but we still use paper for some processes
We use high volumes of paper in our day to day work and most of our processes are offline
Use of IT by SMBs
Benefits of IT…
29% Better service for customers
25% improved productivity
32% Faster access to critical info
23% Closer to customers
20% Anytime, anywhere work
16% improved security
29%
13%
29% Greater internal communication & collaboration
22%
27%
17%
19%
32%
Have Resulted Would Achieve
Priority for the BusinessConnect better with customers
Use technology to enable business growth
Use technology to reduce costs
Enable anywhere working
36%
24%
24%
30%
Keep Data Protected 15%
GreeceRomaniaUkraine
ItalyHungary
PolandCzech Republic
EuropeSpain
Great BritainBelgiumSwedenNorway
SwitzerlandDenmark
FinlandNetherlands
46%46%
45%43%
39%34%
33%31%
30%27%
25%24%24%24%
21%20%
18%
Think it’s a priority to use technology to reduce costs
23%
Make their job easier
…and for the employees
Make them more productive
14%
13%
13%12%
New or smarter software tools and applicationsBetter work environment
Fewer distractions
More flexible work culture
30%
24%
23%
23%12%
Fewer administrative tasksMore effective meetingsBetter software applications & techHaving clearer priorities
Work anytime, anywhere
Working outside regular hours
28%
30%
34%
8%
Sometimes
Regularly
Only Occasionally
Never 25%
49%Flexible work weekToo much work to doClients expect it
Fits my life better
34%
23%
Regularly
FinlandCzech Republic
PolandSpain
UkraineItaly
RomaniaSweden
HungaryEurope
Great BritainNether lands
DenmarkNorway
Switzer landGreece
Belgium
14%16%16%16%16%17%17%
20%22%23%
26%26%27%27%28%
33%40%
14%6%9%
12%4%
7%7%
14%6%9%
11%12%
9%7%
8%5%
9%
Never
Ways to access work remotely
Remote Desktop
Cloud service
Personal Email Transfer
Cloud File Transfer
95%
Yes my company is aware that I access files by using my personal mail or cloud file transfer
45%40%34%19%
Czech RepublicBelgium
PolandUkraine
RomaniaGreat BritainNether lands
EuropeSwitzer land
DenmarkNorway
HungaryFinlandSweden
SpainGreece
Italy
29%29%
33%34%34%35%
39%40%40%40%
45%46%47%47%49%50%52%
Email Cloud Service
39%21%
47%60%
50%24%
20%29%
34%14%16%
27%29%
16%32%
47%31%
Transfer through personal email
14%18%18%
22%23%
22%19%
21%19%
13%18%19%
33%19%20%
28%31%
Transfer through cloud service
Getting work done: anytime, anywhere
4%during the
commute (public transport)
24%first thing in the
morning
22%right after the evening meal
17%while on holiday
HungaryFinlandNorwaySweden
Czech RepublicPolandSpain
RomaniaEurope
DenmarkGreece
ItalyGreat BritainNether landsSwitzer land
UkraineBelgium
9%9%9%
13%14%14%15%16%17%17%
19%19%19%
21%22%
24%24%
While on vacation
17%17%
15%23%24%
16%21%
32%21%
15%21%
24%22%
13%24%
23%24%
First thing in the morning
3%5%
1%3%
4%6%
7%14%
6%2%
19%7%
3%5%
6%6%
5%
Socializing with friends
23%
13%10% 10%
Home Office Commute Meeting Asleep
7%Shower
Inspiration comes best ‘unplugged’
8%Car
8%
It’s not just work…
Work devices but for personal use…
62%
38%
1 x week
Every Day Every
other Day
Once a Month or less
97%3%
73%
10% 14%No
Yes
Once a month or more
Those who use an employer-owned device for work say they use it for social networking, gaming, online shopping
or personal email.
13%
46%
31%
No Hard Drive
In the Cloud
Have their data backed-up…
‘Homing from Work’…
Online Shopping
Online Banking
Send email to friends or share photos
Visit non-work related websites
17%
29%
34%
30%
Social Networking 20%
…with their manager’s consent
63%12%
8%
NorwayDenmark
FinlandNether lands
SwedenBelgium
Great BritainEurope
HungaryUkraine
Czech RepublicRomania
SpainSwitzer land
GreecePoland
Italy
1%2%3%3%
2%3%4%4%4%
3%5%5%6%
8%7%7%
10%
1%2%1%
3%4%
4%3%4%4%
5%5%6%
6%4%6%6%
8%
Not allowed & have to keep it secret
Not allowed and social media, gaming, shopping sites are blocked
Have manager’s approvalOutside of regular working hoursNot allowed but do it anyway
What’s most important for employees…
Work Life Balance
Job Security
Salary
Work Culture
69%
67%
62%
61%
Work/life balance Job Security
Salary Promotion Prospects
NorwayDenmark
SwedenUkraine
Switzer landNether landsGreat Britain
Czech RepublicEuropeFinland
ItalyBelgium
SpainPoland
HungaryGreece
Romania
64%65%66%66%67%70%71%72%73%74%74%76%76%79%82%82%87%
70%63%67%66%69%
62%64%
85%72%
69%75%73%73%
87%83%
79%85%
63%52%
59%89%
62%60%58%
83%71%
63%79%
70%75%
88%86%86%88%
18%11%
26%56%
30%24%23%28%
37%29%
52%36%40%
58%50%
59%73%
An extra hour in the day…
40%
30% 30%
22%Work Famil
yHealth
Relax Social Pets21%
Sleep
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