Instagram 101 for Business

Post on 12-Jun-2015

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More and more, it seems that companies default to having a Facebook and Twitter account and then make the choice for a third among Google+, LinkedIn, Pinterest, and Instagram. For those who use Instagram in their personal lives, adding Instagram to the business mix is becoming an easier and easier decision. So the next question becomes: How do you thrive with Instagram for business?

Transcript of Instagram 101 for Business

Instagram 101for Business

Are you on Instagram?

200 million people are

What does successful Instagrammarketing look like?

likes andcomments

37per post per 1,000 followers

Your followers x 0.037

37 likes/comments per post for 1,000 followers

Benchmark

= engagement/post

19 likes/comments for 500 followers

185 likes/comments for 5,000 followers

Best time to post

Best hashtags to use

How many hashtags to use

TheGoldenRule

5 hashtags

or ...30 hashtags?

:bit.ly/instagrammktg

Much more: bit.ly/instagrammktg

Sources:Techcrunch, Track Maven, SumAll, Dan Zarrella, Max Woolf