Post on 31-Aug-2014
description
VIDEOHOW TO OPTIMIZE
FOR SEARCH ENGINES A
STA
RT
ER
GU
IDE
A Guide By LocalVox Media
Creating search engine friendly videos gives your business an additional way to show up in search results and attract new customers.
Unlike text, search engines cannot read a video. Instead, you must focus on optimizing the text and meta information in videos in order to rank.
File Names
Titles
Descriptions
Tags
Categories
Visibility
KEY ELEMENTS OF VIDEO SEO:
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Each part is equally important in creating highly effective video optimization.
1. FILE NAME 2. TITLEWhen saving your video, choose a keyword friendly file name (not the default time stamp assigned by the device).
Craft an SEO optimized title for your video by using relevant keywords. Be noticed for showing up first in search, not for forgetting to remove the file extension from your title.
Video SEO for Beginners | LocalVox Media
3. DESCRIPTION
4. TAGS
6. VISIBILITY
5. Categories
The key to optimizing your video description for search is including rich and relevant content. Don’t forget to include a URL at the beginning of the description with the http:// prefix, otherwise it won’t show up as a link.
Don’t forget about tags. They allow you to add keywords that wouldn’t fit into the description naturally. Tags should be 1-2 words, with each set separated by a comma.
Make sure our visibility is set to public. Otherwise, all of your optimization attempts will have been in vain!
YouTube may be the most popular video sharing site, but it isn’t the only one.
Choosing a category groups your video in with similar videos. This expands the reach of your videos, allowing new viewers to discover them.
Your description should be keyword rich and can include a full transcript of the video or a description of what it is about.
WARNING!Never, ever stuff keywords! It will only reflect upon you negatively. Keyword stuffing angers search engines and confuses viewers.
WHERE TO POST YOUR VIDEOS:
www.localvox.com
http://www.localvox.com - Video SEO is an effective way for small business owners to show up on Google!