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Optimize Your YouTube Presence › nextguestdigital.com-8300297… · Video marketing is a...
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Optimize Your YouTube Presence
Phone: 212.752.8186 E-mail: [email protected] Address: 1601 Broadway, 11th Floor, New York, NY 10019
Why should YouTube be part of your hotel digital marketing strategy?Video marketing is a strategic initiative in every hotelier’s arsenal. Videos excel at selling your hotel product and engaging consumers better than any other medium. The most popular site in the U.S. for viewing and sharing videos is YouTube – and HeBS Digital can get you started by optimizing your hotel’s YouTube presence.
YouTube is the second largest search engine after Google and gets more than 86 percent of the visits to video sites in the country. Hoteliers can use this important tool for building awareness, increasing exposure, and generating incremental revenues. Once a video is hosted on YouTube, you can share the videos on your website as well as Facebook and Twitter for viral awareness.
For additional branding, HeBS Digital will build your YouTube channel customized to your hotel website’s look and feel. We will set up your channel to be fully optimized for the search engines and assist with selling your hotel and building your online presence.
Premium YouTube Channel Setup, Customization & OptimizationHeBS Digital will set up a branded YouTube channel featuring a custom designed YouTube background and banner. The banner can feature links to drive traffic to specific sections of your website, as well as your social media presences. Your channel will also be optimized for search engine visibility, and feature rich video content that sells the hotel and destination. By including a YouTube channel upgrade and custom designed background, the Premium YouTube Channel Setup, Customization & Optimization
provides further branding and effectively drives qualified traffic to the hotel website.
Includes:
• ChannelSEO
• Optimizedchanneldescriptionandtags
• Subscriptionto10relevantchannels
• Favoriteor“Liking”10videos
• Upto5videouploads
• Brandedandcustomizedchanneldesignincludingbannerandbackground
Features & Benefits
• Vital component of your overall
internet marketing and social media
strategy
• Fully optimized channel and video
descriptions containing keywords
to positively impact SEO
• Allows for optimized click through
URL links back to your hotel
website, encouraging direct
bookings
• Video provides one of the best ways
to sell travel as it allows for users to
see and virtually experience your
product while they are planning
their trip
• Ability to customize your channel
background to increase brand
awareness and drive traffic to your
hotel website
• Provides a great way to build a
community as videos can be shared
on other social media sites to
increase followers and fan base
Optimize Your YouTube Presence
Phone: 212.752.8186 E-mail: [email protected] Address: 1601 Broadway, 11th Floor, New York, NY 10019
Customdesignedbackgroundandbannerwithlinkstothewebsiteandsocialmediapresences
Videouploadswithoptimizedvideotitle,description,categoryandtags
Optimize Your YouTube Presence
Phone: 212.752.8186 E-mail: [email protected] Address: 1601 Broadway, 11th Floor, New York, NY 10019
Basic YouTube Channel Setup, Customization & Optimization HeBS Digital will set up a YouTube channel for your hotel that is optimized for the search engines, featuring rich video content that sells
the destination, highlights positive press, and targets active YouTube subscribers. The Basic YouTube Channel Setup, Customization &
Optimization provides the fundamental components of a branded and search engine optimized YouTube presence for your hotel.
Includes:
• ChannelSEO
• Brandedchannel(notcustomized)
• Optimizedchanneldescription
andtags
• Subscriptionto5relevantchannels
• Favoriteor“Liking”5videos
• Upto3videouploads
Optimizedchanneldescriptionwithlinkstothehotelwebsiteandsocialmediapresences
Like,favorite,andsubscribetorelevantvideosandchannels