Post on 18-Jan-2015
description
PAIDOWNED
EARNED
Ads
Google Adwords Account Setup
Perform your research
Match Types
Keyword Match Type Keyword Possible Valid
Search Query
Broad Match Myrtle Beach Hotels
North Myrtle Beach Hotels
Phrase Match Myrtle Beach Myrtle Beach Hotels
Exact Match Myrtle Beach Hotels
Myrtle Beach Hotels
Negative Match North All searches without North
Geographic Targeting
How Much?
Quality Score
How much does it really cost?
Relevant keywords and ads =
less money
Setup Conversion Tracking
Does it work?
Right Column Ads
Suggested Post
Pick a Destination or Page
What would you like to do?
Build your audience
Location?
Age and Gender?
Interests?
Precise Interests?
Relationship Status and Interest?
Campaign Setup and Bidding
Conversion Tracking
Conversion Tracking
Place the pixel
Sample Audience
Custom Audiences
Custom Audiences
Does it work?
Remarketing
300 - 400% Conversion Rate Boost
Remarketing
Expand reach and influence
Remarketing
Connect with exactly the right customer
Remarketing
Does it work?
PAIDOWNED
EARNED