Fertilizing imagination july 2014

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Chief Information Officers in different companies face a challenge to redefine their role as Chief Innovation Officer. How do they blend inside-out strategies of open innovation with outside-in, the dominant sponge model of open innovation is discussed here. lessons from How David Beats Goliath - The New Yorker www.newyorker.com/reporting/2009/05/11/090511fa_fact_gladwell? are used to close the discussio. It is suggested that what Indian IT techie vivek ranadive did by training his daughter's team very differently in basketball is a mantra that may help many smaller companies and also big companies to transform their strategies. The BGBD model ( bada dimag, bada dil) stressing large heart-large mind model to share both ways is the way to go, a lesson from honey bee network

Transcript of Fertilizing imagination july 2014

Fertilizing ImaginationFrom Information to Innovation

A n i l K G u p t aI I M - A

H o n e y B e e N e t w o r ka n i l g @ i i m a h d . e r n e t . i n

Information/Knowledge/Wisdom

Innovation PlaygroundInside out

High Low

High

Low

DBDB Sponge

Pollinator ostrich

Outside in

Dil bada dimaag bada

Ostrich_

• In breeding- NIH (not invented here)• Indifferent routinized• High inertia• Reason-Ready for Status quo

+• Introspection• Talk with-in• Cycles of isolation necessary to hear own voice

S o l i t u d e

Serving clients with Old tools, new needs

InertiaHow much, how long

Multiple destinies of a cobbler

mongolia china

kabul

Kuchh bhi to nahin badla

Pollinator• Creating public goods• Sharing asymmetrically• Connecting lost souls• Value harnessing by seeding ideas in right niches

niche

Innovation

Sponge- Osmosis• Sink of Ideas• Source

• Competition• Conventional Open Innovation• Seek

crowd

Clients Strangers expert

Known expert

Sustain- spawn

Disconnect

DBDB: Reciprocal InnovationTwo way learning

Four way

Top

Bottom

Horizontal Flow

Verti

cal fl

ow

Inside Outside

Seek-Spread-Collaborate-Sense

Learning Tangent

Will these Opportunities be missed?• Linkage with small clients• Diversity vs density• Fortune in the fragmented markets• Falling is not failing: fun to fail but learn• Sandboxing ideas vs fish-netting innovations

Learning platformsfrom concrete to abstract

1) Artefactual - replication of similar design2) Analogic - metaphor to inspire3) Heuristic - models of thinking4) Gestalt - configurational of factors

Gupta, 2012, Own compilation

Four levels of learning

creativity, compassion, communication and collaboration

anil

Honey Bee Network www.Sristi.org/anilg anilg@sristi.org

anilgb@gmail.comwww.nifindia.org

Techpedia.in

Autopoiesis : improving designs through use, self-design, learning as one grows

creativity, compassion, communication and

collaboration

Nine grains, nine neighbours,

nurturin g networks

CREATING open source PUBLIC STANDARDS OF EXCELLENCE

Frugal budget make stilt roots as natural ladders

• Lot more with lot less but much richer tapestry

Meghalaya

Technology is like words,

institutions are

like grammar and culture is like

thesaurus

Three pillars of sustainability

NATURE IS MOST FRUGAL• PARSIMONIOUS NATURE• PERCEPTIVE INSTITUTIONS• RESPONSIBLE CULTURES• NETWORKED FORMAL AND INFROMAL

KNOWLEDGE SYSTEMS• CULTURE, VALUES, TECHNOLOGY AND

INSTITUTIONS

Frugality is flexible

Frugality is friendly

Frugality is extremely affordable

•Value chain redesign,

• reciprocal open innovation platform

Circular Economy

Needs can be

fashioned Microsoft puts say 500

features in a word processing software, out of which most of us use 50 features, and yet we pay for all the 500

Most cell phones have the same problem

Either move to open source or change to stack up model

Stack up approach: • Begin with a low cost, no frill model, and add

additional modules as per ones wish and affordable bracket

• Modular design also helps in changing only the damaged module rather than the whole machine or solution

Frugality has to manifest

in three dimensions

Form Feature Function

DHRUV: GANDHINAGAR,

A REFRIGERATOR WHICH GIVES MORE FOR LESS

Material Old new

method

Old

New

Use or applications

old

New

FRUGAL OR GRASSROOOTS Innovation: at least one of the three dimensions should be New

Form, feature and function

CIRCULARITY AFFORDABILITY

DURABILITY/RENEWABILITY/

MULTI-FUNCTIONALITY

FRUGAL SUPPLY-CHAIN

ACCESSIBILITY AVAILABILITY

AFFORDABILITY/reliable

IS FRUGALITY RELEVANT ONLY FOR POOR?

- DEMATERIALIZATION- PLANNED RENEWABILITY - EACH COMPONENT TO HAVE

FATIGUE FACTOR IMPRINTED- MARKET FOR USING PARTS WITH

UNTAPPED ENERGY LEFT, TO DELAY ENTROPY- SUSTAINBILITY IS THE SOUL OF

FRUGALITY

Sanctuary versus incubation approach to nurture frugal innovations

Making strategic breakthroughs

incremental innovations, adaptive trials, user-led modifications. , incubation

 R & D with external experts, new

actors and new arrangements  

 Product Development,

amplify the form, features and functions

  Paradigmatic

disruption, discontinuity and non-parameteric approaches , sanctuary

model

Known

Known

Unknown

Unknown

Domain characteristicsTe

chn

olo

gic

al p

latf

orm

s

Knowledge Management

Mind Mapping

Mind Tapping

Fear Capping

Falling is not failure

Learning across domains

Cross-pollination through techpedia.in

Intra-preneurship through internal angel funds

Future proofing by not being just better but being different

Picking holes in the sky

David and Goliath

In major wars among opponents with one at least ten times bigger than another, David won 71 percent times over Goliath

Flying into the arms of futureclinging to a straw in the wind

rpwcedences are aprison in which medicres trap themslevesPrecedences are the prison in which mediocre trap themselves