hello,@nielsdortland

crossmediaadd engagement and introduce a ‘new’ kind of sport

brandadidas

sportfreerunning

it’s all about the experience

an experience worth sharing...

ingredients

some old skool ads youtube banners app

schets

some old skool ads youtube bumpers banners app

- online platform -

schets

almost forgotyoungster’s favorite....

schets

more importantlythe story

The Hague

Rotterdam

Amsterdam

Groningen

Utrecht

Eindhoven

Maastricht

offline

schets

schets

the gamethe city with the most miles wins

online

schets

schets

the platformthe story, maps, forum ...

1. 2. 3.

schets

4. 5.schets

in the end*one city wins*the participants get a free pass (iphone, blog etc.) *in the other cities ...

... the story continues*print the qr code paste it wherever you wantand run, alone or in a group*spot freerunning spots and share

share the spirit run without limits

thanks,for more @nielsdortland