Blogging Made Easy - Tips For Effective Blogging

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Tips For Effective Blogging

Transcript of Blogging Made Easy - Tips For Effective Blogging

BLOGGING FOR BEGINNERS

BYSATHYANARAYANANBRANDING AND DIGITAL MARKETING FREAK@ PSGIM

Blogs: sathyanrn@blogspot.in

Twitter: @nrnsathya

•BLOG

•BENEFITS

•CONTENT STRATEGY FOR BLOGS

•PROMOTING BLOGS

•BLOG

•BENEFITS

•CONTENT STRATEGY FOR BLOGS

•PROMOTING BLOGS

I AM SORT OF……….

•BRANDS AND BRANDING FREAK ( AT LEAST I THINK SO)

•SOCIAL MEDIA MARKETING ROOKIE

•NOVICE BLOGGER

Blogs: sathyanrn@blogspot.in

Twitter: @nrnsathya

HEY CAN’T YOU…………..

THOUGHTS

IDEAS

PASSION

BLOGS ARE MEANS OF COMMUNICATION

ON WEB

TO

OPINIONS

DON’T BLOG IF YOU ARE

•NOT COMMITTED

•PASSIONATE

•INTERESTED

•POOR IN LANGUAGE – TILL YOU FIND AN EDITOR

IN SHORT……..

IF YOU DON’T LOVE IT DON’T DO IT. PERIOD.

•THOUGHT LEADER

•MONETIZE

•PERSONAL BRANDING

•BUSINESS

•FUN

HEY YOU KNOW….

BLOGGING IS FUN BUT ALSO REQUIRES QUALITY TIME AND EFFORT

THOUGHT LEADERSHIP

GENERATE LEADS

GENERATE LEADS FOR BUSINESS

ATTRACT

TRAFFIC

TO

YOUR

WEBSITE

SELF PROMOTION ISN’T BAD AS IT SEEMS TO BE

AS LONG AS IT ADDS VALUE

TO YOUR AUDIENCE

MAKE A DIFFERENCE

CONTENT STRATEGY FOR BLOGS

TECHNOLOGY

FASHION

SPORTS

MOVIES

BOOKS

HANGOUTS.....

SOLVING PROBLEMS – HOW TO FIX OR SOLVE AN ISSUE???

SHARING TRENDS/UPDATES

TIPS TO MAKE LIFE BETTER – WAYS TO…….

BUSINESS CASE FOR BLOGGING

-FASHION BUSINESS-

WHAT TO WEAR? HOW TO WEAR? HOW TO CHOOSE?

WHERE TO BUY?

CHOOSE KILLER HEADLINES TO GRAB AUDIENCE ATTENTION

CATCHY HEADLINES ARE KEY TO GET YOUR TARGET SEGMENT’S ATTENTION

SHOCK

AND

AWE

PRINCIPLE

GRABBING ATTENTION IS OF NO USE …… IF YOUR CONTENT IS POOR

SO, WHAT CONSTITUTES A GOOD CONTENT?

People don’t want old news.

They want some thing new, the latest trends or issues or any other relevant

updates

WHAT IS SO UNIQUE IN YOUR CONTENT?

STAND OUT FROM THE CROWD

HOW LONG SHOULD THE BLOG POST BE?

SHORTER ATTENTION SPAN

ME……

DON’T BORE YOUR AUDIENCE TO DEATH WITH

YOUR RANTS

THE GOLDILOCKS PRINCIPLE

The Power of Conversation

SOME BLOGGING PLATFORMS

OH REALLY……

WHAT A JOKE……

WHAT THE HECK HE

THINKS HE IS SAYING…..

PROMOTIONG YOUR BLOGS

SUCCESS CANNOT HAPPEN OVERNIGHT

Turn Keyword Research Into Blog Topics

What questions or challenges do they have that you can help address?

WHAT SORT OF HEADLINE

IS MOST LIKELY TO BE

CLICKED?

DIDN’T KNOW HEADLINES

7 THINGS YOU WON’T LEARN IN A B-SCHOOL

THE GOSSIP

Google Employees Confess the Worst Things About Working at Google

INSTIGATE

TOP 10 REASONS WHY E-MAIL IS DEAD

CONNECTION BETWEEN TWO SEEMINGLY UNRELATED

THINGS

BRANDING LESSONS FROM 007