Blogging Made Easy - Tips For Effective Blogging

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BLOGGING FOR BEGINNERS BY SATHYANARAYANAN BRANDING AND DIGITAL MARKETING FREAK @ PSGIM Blogs: [email protected] Twitter: @nrnsathya

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Tips For Effective Blogging

Transcript of Blogging Made Easy - Tips For Effective Blogging

Page 1: Blogging Made Easy - Tips For Effective Blogging

BLOGGING FOR BEGINNERS

BYSATHYANARAYANANBRANDING AND DIGITAL MARKETING FREAK@ PSGIM

Blogs: [email protected]

Twitter: @nrnsathya

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•BLOG

•BENEFITS

•CONTENT STRATEGY FOR BLOGS

•PROMOTING BLOGS

•BLOG

•BENEFITS

•CONTENT STRATEGY FOR BLOGS

•PROMOTING BLOGS

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I AM SORT OF……….

•BRANDS AND BRANDING FREAK ( AT LEAST I THINK SO)

•SOCIAL MEDIA MARKETING ROOKIE

•NOVICE BLOGGER

Blogs: [email protected]

Twitter: @nrnsathya

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HEY CAN’T YOU…………..

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THOUGHTS

IDEAS

PASSION

BLOGS ARE MEANS OF COMMUNICATION

ON WEB

TO

OPINIONS

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DON’T BLOG IF YOU ARE

•NOT COMMITTED

•PASSIONATE

•INTERESTED

•POOR IN LANGUAGE – TILL YOU FIND AN EDITOR

IN SHORT……..

IF YOU DON’T LOVE IT DON’T DO IT. PERIOD.

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•THOUGHT LEADER

•MONETIZE

•PERSONAL BRANDING

•BUSINESS

•FUN

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HEY YOU KNOW….

BLOGGING IS FUN BUT ALSO REQUIRES QUALITY TIME AND EFFORT

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THOUGHT LEADERSHIP

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GENERATE LEADS

GENERATE LEADS FOR BUSINESS

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ATTRACT

TRAFFIC

TO

YOUR

WEBSITE

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SELF PROMOTION ISN’T BAD AS IT SEEMS TO BE

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AS LONG AS IT ADDS VALUE

TO YOUR AUDIENCE

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MAKE A DIFFERENCE

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CONTENT STRATEGY FOR BLOGS

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TECHNOLOGY

FASHION

SPORTS

MOVIES

BOOKS

HANGOUTS.....

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SOLVING PROBLEMS – HOW TO FIX OR SOLVE AN ISSUE???

SHARING TRENDS/UPDATES

TIPS TO MAKE LIFE BETTER – WAYS TO…….

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BUSINESS CASE FOR BLOGGING

-FASHION BUSINESS-

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WHAT TO WEAR? HOW TO WEAR? HOW TO CHOOSE?

WHERE TO BUY?

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CHOOSE KILLER HEADLINES TO GRAB AUDIENCE ATTENTION

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CATCHY HEADLINES ARE KEY TO GET YOUR TARGET SEGMENT’S ATTENTION

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SHOCK

AND

AWE

PRINCIPLE

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GRABBING ATTENTION IS OF NO USE …… IF YOUR CONTENT IS POOR

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SO, WHAT CONSTITUTES A GOOD CONTENT?

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People don’t want old news.

They want some thing new, the latest trends or issues or any other relevant

updates

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WHAT IS SO UNIQUE IN YOUR CONTENT?

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STAND OUT FROM THE CROWD

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HOW LONG SHOULD THE BLOG POST BE?

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SHORTER ATTENTION SPAN

ME……

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DON’T BORE YOUR AUDIENCE TO DEATH WITH

YOUR RANTS

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THE GOLDILOCKS PRINCIPLE

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The Power of Conversation

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SOME BLOGGING PLATFORMS

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OH REALLY……

WHAT A JOKE……

WHAT THE HECK HE

THINKS HE IS SAYING…..

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PROMOTIONG YOUR BLOGS

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SUCCESS CANNOT HAPPEN OVERNIGHT

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Turn Keyword Research Into Blog Topics

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What questions or challenges do they have that you can help address?

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WHAT SORT OF HEADLINE

IS MOST LIKELY TO BE

CLICKED?

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DIDN’T KNOW HEADLINES

7 THINGS YOU WON’T LEARN IN A B-SCHOOL

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THE GOSSIP

Google Employees Confess the Worst Things About Working at Google

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INSTIGATE

TOP 10 REASONS WHY E-MAIL IS DEAD

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CONNECTION BETWEEN TWO SEEMINGLY UNRELATED

THINGS

BRANDING LESSONS FROM 007

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