````````````````````````

6 Psychological Techniques to Improve Your

Conversion Rate

````````````````````````Theo van der Zee

ThemePartner````````````````````````

May 20, 2012 J & Beyond

````````````````````````@theovdzee

@theme_partner

``````gfdgsd````````````gfdgsd``````Tupperware party

``````gfdgsd````````````gfdgsd``````Tupperware

party 2.0

``````gfdgsd````````````gfdgsd``````Discount pricing

``````gfdgsd````````````gfdgsd``````Intentional queues

``````gfdgsd``````

``````gfdgsd``````

Time limits

``````gfdgsd````````````gfdgsd``````Knowledge

is power

``````gfdgsd````````````gfdgsd``````Bucket

``````gfdgsd````````````gfdgsd``````Colander

``````gfdgsd````````````gfdgsd``````100 visitors

``````gfdgsd````````````gfdgsd``````2 conversions

``````gfdgsd````````````gfdgsd``````Conversion

rate: 2%

``````gfdgsd````````````gfdgsd``````$300,000,000

``````gfdgsd````````````gfdgsd``````Robert Cialdini

``````gfdgsd````````````gfdgsd``````Classic

``````gfdgsd````````````gfdgsd``````Let me help you cross the street ``````gfdgsd````````````gfdgsd``````Want to sign up

for service X?

``````gfdgsd``````

``````gfdgsd``````Ok

Reciprocity

``````gfdgsd``````

``````gfdgsd``````Thanks

``````gfdgsd````````````gfdgsd``````Tiger

``````gfdgsd````````````gfdgsd``````Paperclip

``````gfdgsd````````````gfdgsd``````Mints

``````gfdgsd````````````gfdgsd``````Free?

Commitment and Consistency

``````gfdgsd````````````gfdgsd``````Display this small banner please?

``````gfdgsd``````

``````gfdgsd``````Ok

``````gfdgsd````````````gfdgsd``````Display this HUGE banner please?

``````gfdgsd``````

``````gfdgsd``````Ok

``````gfdgsd````````````gfdgsd``````Be consistent

``````gfdgsd````````````gfdgsd``````Out of stock

``````gfdgsd````````````gfdgsd``````Tweet to win

``````gfdgsd````````````gfdgsd``````Know what they want

Social proof

``````gfdgsd````````````gfdgsd``````

Joomla? WordPress?

Drupal?

``````gfdgsd``````

``````gfdgsd``````Joomla!

``````gfdgsd````````````gfdgsd``````Joomla! rocks

``````gfdgsd``````

``````gfdgsd``````:)

``````gfdgsd````````````gfdgsd``````Tip jar

``````gfdgsd````````````gfdgsd``````UFO

``````gfdgsd````````````gfdgsd``````Crowd

``````gfdgsd````````````gfdgsd``````Similarity

``````gfdgsd````````````gfdgsd``````3,224,525

people like us

Liking

``````gfdgsd````````````gfdgsd``````To whom shall

I donate $1000?

``````gfdgsd``````

``````gfdgsd``````

``````gfdgsd``````

``````gfdgsd``````

We’ve never met

``````gfdgsd````````````gfdgsd``````I like my friends

``````gfdgsd``````

``````gfdgsd``````

I get $0

We’re friends

``````gfdgsd``````

``````gfdgsd``````

I get$100

0

``````gfdgsd````````````gfdgsd``````Endless chain

``````gfdgsd````````````gfdgsd``````>5 per day

``````gfdgsd````````````gfdgsd``````Beauty

Authority

``````gfdgsd````````````gfdgsd``````

Joomla? WordPress?

Drupal?``````gfdgsd````````````gfdgsd``````Joomla! rocks

``````gfdgsd````````````gfdgsd``````Research shows:

Joomla! rocks

``````gfdgsd``````

``````gfdgsd``````:)

``````gfdgsd````````````gfdgsd``````Switch

``````gfdgsd````````````gfdgsd``````Authority

``````gfdgsd````````````gfdgsd``````Followers

Scarcity

``````gfdgsd````````````gfdgsd``````I need a new template

``````gfdgsd````````````gfdgsd``````Must buy

template fast!

``````gfdgsd````````````gfdgsd``````Only 3 templates left for sale!

``````gfdgsd``````

``````gfdgsd``````:)

``````gfdgsd````````````gfdgsd``````Apple

``````gfdgsd````````````gfdgsd``````Scarce

``````gfdgsd````````````gfdgsd``````Limited edition

``````gfdgsd````````````gfdgsd``````Influence party

``````gfdgsd````````````gfdgsd``````Jujistsu

``````gfdgsd````````````gfdgsd``````Belly

``````gfdgsd````````````gfdgsd``````Automatic

pilot

``````gfdgsd````````````gfdgsd``````Questions

````````````````````````www.themepartner.com

````````````````````````Theo van der Zee

````````````````````````@theovdzee

@theme_partner

Sale: http://www.flickr.com/photos/consumerist/2158990104/Books: http://www.flickr.com/photos/29233640@N07/6101573515/Queue: http://www.flickr.com/photos/saxonmoseley/24523450/Few days left: http://www.flickr.com/photos/pheezy/3749600082/Bucket: http://www.flickr.com/photos/davidw/2063575447/Colander: http://upload.wikimedia.org/wikipedia/commons/a/a9/Plastic_Colander.jpgCoins: http://www.flickr.com/photos/thegrid-ch/5087677632/Paperclips: http://www.flickr.com/photos/andrewkelsall/4404667178/Mints: http://www.flickr.com/photos/35168673@N03/4406127207/Tiger: http://www.flickr.com/photos/keithroper/5185262341/Roses: http://www.flickr.com/photos/29233640@N07/6879112993/Free samples: http://www.flickr.com/photos/thedigitelmyr/6199419022/Pool table: http://www.flickr.com/photos/dlisbona/323613331/Hands: http://www.flickr.com/photos/theleticiabertin/5350787982/Pattern: http://www.flickr.com/photos/vinothchandar/4257167174/Beach: http://www.flickr.com/photos/crondeau/6728851525/Furby: http://www.flickr.com/photos/vox_efx/3043682336/Twitter bird: http://www.flickr.com/photos/eldh/5858249526/Form: http://www.flickr.com/photos/albertogp123/5843577306/Belly: http://www.flickr.com/photos/38259388@N00/2363801183/Heart: http://www.flickr.com/photos/aussiegall/465898486/Tip jar: http://www.flickr.com/photos/p200eric/2577322529/Flying saucer: http://www.flickr.com/photos/jonasb/18971861/

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