5 Psychological Triggers That Improve Conversions
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Transcript of 5 Psychological Triggers That Improve Conversions
Psychological TricksThat Improve Conversions
Between the two buttons above, Option B will be more effective because…
• You’re already explaining what they have to do (click)
• You’re reminding them what they are getting (download)
• You’re telling them when they’re going to get it (now)
1.Give Them A Reason To Say Yes
Button A Button B
• People seek to belong
• Seek out positive labels
• Build a sense of exclusivity with a select group
2. Make Them Feel Like They’re Part Of A Community
• Break your market down into segments
• This applies to every market!
3. Understand Your Audience
• A perfect record doesn’t seem all that convincing
• A business that can openly admit to little, strategic faults can make them more credible
4.Define Credibility By Admitting To Mistakes
• Define what they need to do (be specific)
• Words such as “now”, “quick”, and “instantly” communicate urgency
• Give them a time frame
5.Create A Sense Of Urgency
Your Seriously Simple Marketing Hack
1. Go on your opt-in page and review the copy.
2. Choose one among the 5 tips above and edit your copy accordingly.
3. Remember that you can switch it up depending on what works.
For More Information Visit:
www.SeriouslySimpleMarketing.com