Post on 13-Jan-2017
10.5 Commandments of
Innovation
What Is Innovation?Innovation is a new way of doing something
or "new stuff that is made useful“In organizational context, innovation may be
linked to improvements in efficiency, productivity, quality, competitive positioning, market share, etc.
Invention is the conversion of cash into ideas. Innovation is the conversion of ideas into cash. “Innovation distinguishes a
leader from a follower." – Steve Jobs
logee : Have A DreamCreate an inspiring visionFocus on your core competencies and
competitive advantageDevelop a vision-focused innovation strategy
"If you can dream it, you can do it."
– Walt Disney
102: Inspire Your TeamCommunicate your strategic intent and
launch a crusadeCreate an inspiring culture, make business
funInspire, empower and energize people
"Never underestimate the power of a small but committed group of people to change the world. Indeed, it is the only thing that ever
has." – Margaret Mead
3.141: Focus On CustomersStrive to create innovative value for your
customersPractice customer-driven innovationInvolve customers in your process of new
product development
"You're headed in the right direction when you realize the customer viewpoint is
more important than the company viewpoint." – John Romero
2+2: Be DifferentDifferentiate yourself and your productStrive to change the name of the game –
introduce radical innovationsPractice Lateral Thinking
"We must be the change we wish to see in the world."
– M.K. Gandhi
5: Question EverythingChallenge assumptions, ask "Why?" and
"What If?" questions constantlyAsk a lot of searching questionsQuestion and reassess past decisions
"Some men look at things the way they are and ask why? I dream of things that are not and ask why not?
– Robert Kennedy
√36: SynergizeBuild cross-functional expertise and systems
thinking skillsBuild and lead a cross-functional teamCross-pollinate ideas, leverage diversity,
create synergies
"You can't do carpentry if you only have a saw, or only a hammer, or you never heard of a pair of
pliers. It's when you put all those tools into one kit that you invent.”
– Peter Drucker
28/4: Establish the ProcessCreate a business model, rules, structure,
and a measuring system Provide strategic alignment (Ensuring that
the above fit together)Encourage jazz-like improvisation within a
guiding structure
"Without order nothing can exist – without chaos nothing can evolve.“
- Anonymous
23: Take RiskTake entrepreneurial action – nothing
venture, nothing winExperiment, learn from market feedbackLearn from failures to start again smarter
"Aversion to risk is deadly in business, especially in industries marked by
rapid advances in technology." – Ken Iverson
IX: Lead ChangeCreate a mindset of creative dissatisfaction to
reduce resistance to changeLead by example, demonstrate
entrepreneurial leadership attributesAdapt to rapid internal and external change,
create positive change
"Never innovate to compete, innovate to change the rules of the game."
– David O. Adeife
a16 : Be EntrepreneurialDevelop and practice entrepreneurial
creativity daily, learn continuallyLook for opportunities everywhere and
pursue themBe persistent, overcome obstacles, solve
problems creatively
"Innovation is the specific instrument of entrepreneurship. The act that endows resources with a new capacity to create
wealth." – Peter Drucker
1 Have a dream
2 Inspire your team
3 Focus on customers
4 Be different
5 Question everything
6 Synergize
7 Establish the process
8 Take risk
9 Lead change
10 Be entrepreneurial
Done !!!
Thank You!