Marketing Basics @ tnmg4u.com
Copyright © 2003 Prentice-Hall, Inc. 1-1 MANAJEMEN PEMASARAN Asmai Ishak Program Magister Manajemen Universitas Islam Indonesia.
BASIC MARKETING MANAGEMENT
Definition of Consumer Behavior Individuals or groups acquiring, using and disposing of products, services, ideas, or experiences Includes search for information.
Examining Marketing and Business Advanced Marketing.
MARKETING MANAGEMENT
Definition of Marketing the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to.
MM SESSION-1, 2 & 3. LET’s UNDERSTAND MARKETING ‘Marketing is the management process that identifies, anticipates and satisfies customer requirements.
