Doritos ‘King Of Ads’ competition asked users to submit their own funny advert for the chance to win up to £200,000;

Together with Funny Or Die UK we produced a series of 5 of our own intentionally terrible ads, acting as a launch platform for the campaign;

The campaign generated 3 million promotional pages and 50,000 organic views in the campaign period.

See all the ads at www.funnyordie.co.uk/doritos

Inspiring users to create comedy

CASE STUDY