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Understanding Today’s Travel Shopper: Learning From Google’s 2014 Traveler StudySeptember 25, 2014 Technical Difficulties?

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Darlene Rondeau, VP, Best Practices, Leonardo

Katy Galambos, Industry Analyst, Travel, Google

Darlene RondeauVice-President,

Best Practices, Online Merchandising

Leonardo

@darlenerondeau

Katy GalambosIndustry Analyst, Travel

Google

The Google Traveler Study reveals:

► Why multi-screen marketing is vital for hotels

► Trends in the online travel shopping journey

► Consumer travel behavior

Katy GalambosIndustry Analyst, Travel

Google

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