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    Understanding

    InvestmentsChapter 1

    Charles P. Jones, Investments: Analysisand Management,

    Eleventh Edition, John Wiley & Sons

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    To learn: What is investing ?

    As a Process

    Trade-off: Consumption Vs.

    Saving

    Why Invest ?

    Individuals

    Institutions

    To learn how proper investment decisions enhance

    investors economic welfare To learn how to form realistic expectations about the

    outcome of investment decisions

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    Learning Objectives

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    Investments Defined

    Investing is the process of committing funds to

    one or more assets

    Emphasis on holding financial assets and

    marketable securities

    Concepts also apply to real assets/alternative

    investments

    Foreign financial assets should be included

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    Why to Invest?

    All individuals make investment decisions atsome point in life

    Need sound framework for managing and

    increasing wealth Understand the Big Picture and the Background

    Essential part of a career in the field

    Security analyst, portfolio manager, registeredrepresentative, Certified Financial Planner,Chartered Financial Analyst

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    Investment Decisions

    Underlying investment decisions: the tradeoffbetween expected return and risk

    Expected return is not the same as realized return

    most of the time Risk: the possibility that the realized return

    will be different than the expected return

    Investor risk tolerance determines expectedreturn level

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    The Tradeoff Between

    Expected Return and Risk

    Investors wanting

    lower risk must

    accept lower

    expected returns (ER)

    Any level of expected

    return and risk can

    be attained

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    Risk

    ER

    Risk-free Rate

    Bonds

    Stocks

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    The Investment Decision Process

    Two-step process:

    Security analysis and valuation

    Necessary to understand security characteristics

    Portfolio management

    Selected securities viewed as a single unit

    How efficient are financial markets in processing new

    information? EMT is a theoretical proclamation.

    How and when should portfolio be revised?

    How should portfolio performance be measured?

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    Factors Affecting the Process

    Uncertainty in ex postreturns dominatesdecision process Future unknown and must be estimated

    Foreign financial assets: opportunity toenhance return or reduce risk

    Quick adjustments needed to a changingenvironment

    The Internet and on-line trading/investmentopportunities

    Institutional investors important

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    Information Sources

    Library Resources:

    1. Moodys/Mergent Manuals

    2. Standard and Poors:

    Industry Surveys

    3. Value Line Investment Survey

    Internet Websites:

    Yahoo Finance

    Marketwatch

    Bloomberg

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