822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 120
THECONSUMER
MARKET
The consumer market iscomposed of individuals
who buy a specific good or
service
Rarely does one product
interest the entirepopulation This statementapplies even to staples such
as sugar flour and salt A
small percentage of households do not eat these
products so even if a
company did target the
entire population noteveryone would be a
potential consumer
The same statistical truth
applies to cultural products
However because of the
extremely fragmented natureof the cultural sector some
distinctions are in order For
example looking at thissector as a whole it can be
said that nearly 100 of the
population consumes one
type of cultural product oranother Indeed in its
broadest sense the cultural
sector encompasseseverything from the
performing arts (high and
popular) to heritagecompact disks movies book
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 220
and magazine publishing
and radio and televisionwith each of these
disciplines appropriating a
more or less important share
of global demand
In Canada for example
statistics1 show that 370of families attend a
performing arts event at least
once a year movies 622museums and art galleries
329 In the United States
the figures for cultural
consumption are classical
music 156 opera 47musicals 245 plays
158 ballet 58 artmuseums 345 and
historical parks 4692 In
Australia3 the figures aremusical theatre 193
classical music 77
festivals 219 concerts
23 and museums 278Of course within each of
these sectors consumers
cluster according to specific
poles of interest This leadsto sharper market
segmentation The consumer
makes a discriminatingchoice among various
cultural products to acquire
or consume the type of product desired
The distribution of
consumers according tovarious market segments
differs in both time and
space Markets undergo andreflect the influence of
opinion leaders trends
tastes and societal
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 320
characteristics Markets also
vary from country to countryaccording to different social
structures
Over the past 40 yearsvarious surveys focusing on
the sociodemographic
profile of consumers of cultural products have been
carried out in nearly every
European country (both Eastand West) as well as in
Canada the United States
Australia and Japan4 It is
fascinating to note that
regardless of whether thesurveys were conducted in
the 1970s 1980s or 1990sthey all obtained the same
attendance rates and the
same sociodemographicprofiles Differences in the
measuring tools used can
sometimes make it difficult
to compare countries(different nomenclature for
sectors questions
formulated differently etc)
nonetheless these studieshave consistently and
systematically revealed
strong polarization of audiences between high art
and popular culture across
all countries over the pastfour decades They show for
example that cultural
products catering to high art
attract educated consumerswhereas those catering to
popular culture draw on all
segments of the populationin accordance with the
relative weight of each The
proportion of university
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 420
graduates making up
Canadian audiences forexample ranges between
50 and 70 for high art
(symphony orchestras arts
festivals fine arts museumsetc) compared with 10 to
25 for popular culture (pop
music historical parks etc)By way of comparison the
overall percentage of
university graduates inCanada is 25 Similar
results have been found in
other countries most notably
in France5 but also in
Russia where universitygraduates make up 50 of
performing arts audiencesbut only 7 of the general
population
Other sociodemographic
variables are also linked to
attendance including
average income (higheramong consumers of high art
than consumers of popular
culture) and type of
occupation (white-collarworkers account for a larger
proportion of high art
consumers while blue-collarworkers are drawn to
popular culture in greater
numbers) It should bepointed out once again that
this profile is based on
averages Less-educated
individuals with lowerincome may be great
consumers of culture as is
the case for students andthose specialized or working
in the cultural milieu
Indeed it is well known that
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 520
as a rule many people active
in the arts are highlyeducated yet so ill paid that
they struggle to stay above
the poverty line On the
other hand there are peoplewith both very high salaries
and very high educational
levels who are not interestedin the arts and gladly keep
their distance Four factors
are known to influence an
individualrsquos penchant for
complex cultural products
family values that encourage
or discourage high art the
educational milieu and thevalue it places on high art
the fact of having attendedperformances or visited
museums as a child and
amateur art practice
A more detailed analysis of
the typical cultural
consumerrsquos traits revealsother nuances based on the
different disciplines (see
Capsule 31 for a discussion
of the development of tastesamong arts consumers) For
example dance audiences
are relatively younger andeven more female in
composition than those of
the other performing artssimilarly more women than
men read novels although a
larger proportion of men
read daily newspapers Inthe film sector there are two
very different segments of
avid cinema-goers one of these segments is dominated
by a young clientele (15-25
years) while the other is
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
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822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
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Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 220
and magazine publishing
and radio and televisionwith each of these
disciplines appropriating a
more or less important share
of global demand
In Canada for example
statistics1 show that 370of families attend a
performing arts event at least
once a year movies 622museums and art galleries
329 In the United States
the figures for cultural
consumption are classical
music 156 opera 47musicals 245 plays
158 ballet 58 artmuseums 345 and
historical parks 4692 In
Australia3 the figures aremusical theatre 193
classical music 77
festivals 219 concerts
23 and museums 278Of course within each of
these sectors consumers
cluster according to specific
poles of interest This leadsto sharper market
segmentation The consumer
makes a discriminatingchoice among various
cultural products to acquire
or consume the type of product desired
The distribution of
consumers according tovarious market segments
differs in both time and
space Markets undergo andreflect the influence of
opinion leaders trends
tastes and societal
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 320
characteristics Markets also
vary from country to countryaccording to different social
structures
Over the past 40 yearsvarious surveys focusing on
the sociodemographic
profile of consumers of cultural products have been
carried out in nearly every
European country (both Eastand West) as well as in
Canada the United States
Australia and Japan4 It is
fascinating to note that
regardless of whether thesurveys were conducted in
the 1970s 1980s or 1990sthey all obtained the same
attendance rates and the
same sociodemographicprofiles Differences in the
measuring tools used can
sometimes make it difficult
to compare countries(different nomenclature for
sectors questions
formulated differently etc)
nonetheless these studieshave consistently and
systematically revealed
strong polarization of audiences between high art
and popular culture across
all countries over the pastfour decades They show for
example that cultural
products catering to high art
attract educated consumerswhereas those catering to
popular culture draw on all
segments of the populationin accordance with the
relative weight of each The
proportion of university
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 420
graduates making up
Canadian audiences forexample ranges between
50 and 70 for high art
(symphony orchestras arts
festivals fine arts museumsetc) compared with 10 to
25 for popular culture (pop
music historical parks etc)By way of comparison the
overall percentage of
university graduates inCanada is 25 Similar
results have been found in
other countries most notably
in France5 but also in
Russia where universitygraduates make up 50 of
performing arts audiencesbut only 7 of the general
population
Other sociodemographic
variables are also linked to
attendance including
average income (higheramong consumers of high art
than consumers of popular
culture) and type of
occupation (white-collarworkers account for a larger
proportion of high art
consumers while blue-collarworkers are drawn to
popular culture in greater
numbers) It should bepointed out once again that
this profile is based on
averages Less-educated
individuals with lowerincome may be great
consumers of culture as is
the case for students andthose specialized or working
in the cultural milieu
Indeed it is well known that
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 520
as a rule many people active
in the arts are highlyeducated yet so ill paid that
they struggle to stay above
the poverty line On the
other hand there are peoplewith both very high salaries
and very high educational
levels who are not interestedin the arts and gladly keep
their distance Four factors
are known to influence an
individualrsquos penchant for
complex cultural products
family values that encourage
or discourage high art the
educational milieu and thevalue it places on high art
the fact of having attendedperformances or visited
museums as a child and
amateur art practice
A more detailed analysis of
the typical cultural
consumerrsquos traits revealsother nuances based on the
different disciplines (see
Capsule 31 for a discussion
of the development of tastesamong arts consumers) For
example dance audiences
are relatively younger andeven more female in
composition than those of
the other performing artssimilarly more women than
men read novels although a
larger proportion of men
read daily newspapers Inthe film sector there are two
very different segments of
avid cinema-goers one of these segments is dominated
by a young clientele (15-25
years) while the other is
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
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Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
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Close windowMinimize Toolbar
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Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
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Share
Click here to share this page
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822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
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136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
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httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
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characteristics Markets also
vary from country to countryaccording to different social
structures
Over the past 40 yearsvarious surveys focusing on
the sociodemographic
profile of consumers of cultural products have been
carried out in nearly every
European country (both Eastand West) as well as in
Canada the United States
Australia and Japan4 It is
fascinating to note that
regardless of whether thesurveys were conducted in
the 1970s 1980s or 1990sthey all obtained the same
attendance rates and the
same sociodemographicprofiles Differences in the
measuring tools used can
sometimes make it difficult
to compare countries(different nomenclature for
sectors questions
formulated differently etc)
nonetheless these studieshave consistently and
systematically revealed
strong polarization of audiences between high art
and popular culture across
all countries over the pastfour decades They show for
example that cultural
products catering to high art
attract educated consumerswhereas those catering to
popular culture draw on all
segments of the populationin accordance with the
relative weight of each The
proportion of university
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 420
graduates making up
Canadian audiences forexample ranges between
50 and 70 for high art
(symphony orchestras arts
festivals fine arts museumsetc) compared with 10 to
25 for popular culture (pop
music historical parks etc)By way of comparison the
overall percentage of
university graduates inCanada is 25 Similar
results have been found in
other countries most notably
in France5 but also in
Russia where universitygraduates make up 50 of
performing arts audiencesbut only 7 of the general
population
Other sociodemographic
variables are also linked to
attendance including
average income (higheramong consumers of high art
than consumers of popular
culture) and type of
occupation (white-collarworkers account for a larger
proportion of high art
consumers while blue-collarworkers are drawn to
popular culture in greater
numbers) It should bepointed out once again that
this profile is based on
averages Less-educated
individuals with lowerincome may be great
consumers of culture as is
the case for students andthose specialized or working
in the cultural milieu
Indeed it is well known that
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 520
as a rule many people active
in the arts are highlyeducated yet so ill paid that
they struggle to stay above
the poverty line On the
other hand there are peoplewith both very high salaries
and very high educational
levels who are not interestedin the arts and gladly keep
their distance Four factors
are known to influence an
individualrsquos penchant for
complex cultural products
family values that encourage
or discourage high art the
educational milieu and thevalue it places on high art
the fact of having attendedperformances or visited
museums as a child and
amateur art practice
A more detailed analysis of
the typical cultural
consumerrsquos traits revealsother nuances based on the
different disciplines (see
Capsule 31 for a discussion
of the development of tastesamong arts consumers) For
example dance audiences
are relatively younger andeven more female in
composition than those of
the other performing artssimilarly more women than
men read novels although a
larger proportion of men
read daily newspapers Inthe film sector there are two
very different segments of
avid cinema-goers one of these segments is dominated
by a young clientele (15-25
years) while the other is
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
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822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 420
graduates making up
Canadian audiences forexample ranges between
50 and 70 for high art
(symphony orchestras arts
festivals fine arts museumsetc) compared with 10 to
25 for popular culture (pop
music historical parks etc)By way of comparison the
overall percentage of
university graduates inCanada is 25 Similar
results have been found in
other countries most notably
in France5 but also in
Russia where universitygraduates make up 50 of
performing arts audiencesbut only 7 of the general
population
Other sociodemographic
variables are also linked to
attendance including
average income (higheramong consumers of high art
than consumers of popular
culture) and type of
occupation (white-collarworkers account for a larger
proportion of high art
consumers while blue-collarworkers are drawn to
popular culture in greater
numbers) It should bepointed out once again that
this profile is based on
averages Less-educated
individuals with lowerincome may be great
consumers of culture as is
the case for students andthose specialized or working
in the cultural milieu
Indeed it is well known that
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 520
as a rule many people active
in the arts are highlyeducated yet so ill paid that
they struggle to stay above
the poverty line On the
other hand there are peoplewith both very high salaries
and very high educational
levels who are not interestedin the arts and gladly keep
their distance Four factors
are known to influence an
individualrsquos penchant for
complex cultural products
family values that encourage
or discourage high art the
educational milieu and thevalue it places on high art
the fact of having attendedperformances or visited
museums as a child and
amateur art practice
A more detailed analysis of
the typical cultural
consumerrsquos traits revealsother nuances based on the
different disciplines (see
Capsule 31 for a discussion
of the development of tastesamong arts consumers) For
example dance audiences
are relatively younger andeven more female in
composition than those of
the other performing artssimilarly more women than
men read novels although a
larger proportion of men
read daily newspapers Inthe film sector there are two
very different segments of
avid cinema-goers one of these segments is dominated
by a young clientele (15-25
years) while the other is
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 520
as a rule many people active
in the arts are highlyeducated yet so ill paid that
they struggle to stay above
the poverty line On the
other hand there are peoplewith both very high salaries
and very high educational
levels who are not interestedin the arts and gladly keep
their distance Four factors
are known to influence an
individualrsquos penchant for
complex cultural products
family values that encourage
or discourage high art the
educational milieu and thevalue it places on high art
the fact of having attendedperformances or visited
museums as a child and
amateur art practice
A more detailed analysis of
the typical cultural
consumerrsquos traits revealsother nuances based on the
different disciplines (see
Capsule 31 for a discussion
of the development of tastesamong arts consumers) For
example dance audiences
are relatively younger andeven more female in
composition than those of
the other performing artssimilarly more women than
men read novels although a
larger proportion of men
read daily newspapers Inthe film sector there are two
very different segments of
avid cinema-goers one of these segments is dominated
by a young clientele (15-25
years) while the other is
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 620
made up of educated people
The majority of consumersin the film sector belong to
one or the other of these two
segments
Capsule The Developmentof Tastes among ArtsConsumers
Several studies have
attempted to identify the
factors that motivate people
to consume high art while few studies have focused on
popular culture
Researchers have identified
four main factors that
influence the preference of
consumers for high art
products family values that
encourage the consumption
of high art the educational
milieu and the value it
places on high artchildhood attendance at
performances or visits to
museums and the practice
of amateur art
Values transmitted by the
family constitute the main
factor influencing the
development of a taste for
art The sociologist
Bourdieu calls this phenomenon ldquocultural capitalrdquo When asked what
has most influenced them
arts consumers typically
say that their parents
encouraged them or had a
positive attitude toward art
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 720
In cases where this factor is
not present the values
transmitted in school are
often cited as an influence
for example a music lover
might identify a teacherrsquosenthusiasm as the source of
his or her own passion for
music
Several studies also identify
childhood attendance at
performances or visits to
museums as an important
factor in fostering a taste
for the arts a person who
had this type of opportunityas a child or teenager will
tend to develop a greater
interest in high art than a
person who did not
Finally there is a link
between the pursuit of
amateur art and being a
consumer of high art many
consumers of high art are
people who took up the practice of amateur art at
school or as a leisure
activity
Thus arts enterprises and
certain organizationsbelonging to the cultural
industries (those offering
products labelled ldquoart houserdquoor ldquocontemporaryrdquo) whose
audiences include a highproportion of university
graduates are targeting a
rather limited market evenif these people are big
consumers of cultural
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 820
products Popular art caters
to a much larger marketsegment
types of marketBefore delving too deep into the study of marketing it is worth pausing to consider the different typesof market that exist
Markets can be analysed via the product itself or end-consumer or both The most commondistinction is between consumer and industrial markets
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
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Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 920
Consumer Markets
Consumer markets are the markets for products and services bought by individuals for their own orfamily use Goods bought in consumer markets can be categorised in several ways
bull Fast-moving consumer goods (ldquoFMCGsrdquo)
ndash These are high volume low unit value fast repurchasendash Examples include Ready meals Baked Beans Newspapers
bull Consumer durables
ndash These have low volume but high unit value Consumer durables are often further divided intondash White goods (eg fridge-freezers cookers dishwashers microwaves)ndash Brown goods (eg DVD players games consoles personal computers)
bull Soft goodsndash Soft goods are similar to consumer durables except that they wear out more quickly and therefore
have a shorter replacement cyclendash Examples include clothes shoes
bull Services (eg hairdressing dentists childcare)
Industrial Markets
Industrial markets involve the sale of goods between businesses These are goods that are notaimed directly at consumers Industrial markets include
bull Selling finished goods
ndash Examples include office furniture computer systems
bull Selling raw materials or components
ndash Examples include steel coal gas timber
bull Selling services to businesses
ndash Examples include waste disposal security accounting amp legal services
Industrial markets often require a slightly different marketing strategy and mix In particular a
business may have to focus on a relatively small number of potential buyers (eg the IT Director
responsible for ordering computer equipment in a multinational group) Whereas consumer
marketing tends to be aimed at the mass market (in some cases many millions of potential
customers) industrial marketing tends to be focused
Get the Marketing in the News widget at Widgetbox
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
Search tutor2u
partner-pub-379 FORID10 ISO-8859-1
Search
tutor2unetbusin w w w googleco
tutor2u Home Page | Online Store | Contact Us | About tutor2u | Copyright Info | Your Privacy | Termsof Use
Working with Our Strategic Partners
Zondle - Games for Learning | Sapphire Education | Vue CinemasMoneypenny | Nexcess
Boston House | 214 High Street | Boston Spa | West Yorkshire | LS23 6AD | Tel +44 0844 800 0085 | Fax+44 01937 529236
Company Registration Number 04489574 | VAT Reg No 816865400
tutor2u is proud to sponsor TABS Cricket Club and the Wetherby Junior Cricket League as part of ourcommitment to encourage participation in local junior sport
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1020
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822019 The Consumer Market
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822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1120
related notes
Subscribe to Marketing in the News by Email
What is Marketing
Customers and Consumers
Components of the Marketing Map
What to Study in Marketing
Marketing Orientation Structures
Marketing Orientation Alternatives
Marketing Orientation Tasks
Get the Marketing in the News widget
related presentations
Subscribe to Marketing in the News by Email
Introduction to Marketing
Marketing Mix
Marketing Environment
Maximize Toolbar
Wiwi TitlePowered by
Close windowMinimize Toolbar
TranslateClick here to translate this page
Translate
Chinese
Dutch
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1220
English
French
German
Hindi
Indonesian
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish
Share
Click here to share this page
Share
Email This
Delicious
Stumbleupon
Digg
Buzz up
MySpace
FriendFeed
Technorati
G Bookmarks
Live
Quick LinksQuick links to tutor2u resources
Quick Links
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1320
List of largest consumermarkets
From Wikipedia the free encyclopediaJump to navigation search
Below is a list of the largest consumer markets of theworld in 2009 The countries are sorted by their
Household final consumption expenditure (HFCE) whichrepresents consumer spending in nominal terms The
figures are from the United Nations Statistics Division
Rank CountryHFCE
(millionsof US$)
of
GDP
of Worlds
consumermarket
Year
_ World 34689062 60 100 2009
1United
States 10026400 71 289036 2009
2 Japan 2952710 58 85119 2009
3 Germany 1960230 59 56509 2009
4 China 1835280 37 52907 2009
5 France 1545900 58 44564 2009
6 UnitedKingdom
1415350 65 40801 2009
7 Italy 1266270 60 36503 2009
8 Brazil 986498 63 28438 2009
9 Spain 828547 57 23885 2009
10 Canada 786220 59 22665 2009
11 India 737936 57 21273 2009
12 Russia 671629 55 19361 2009
13 Mexico 582037 67 16779 2009
14 Australia 564993 56 16287 2009
15South
Korea 452182 54 13035 2009
16 Turkey 439678 72 12675 2009
17Netherlands
364781 46 10516 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1420
18 Indonesia 316730 59 09131 2009
19Switzerland
285311 58 08225 2009
20 Poland 263048 61 07583 2009
21 Belgium 246983 52 07120 200922 Greece 242266 75 06984 2009
23Venezuela
209194 64 06031 2009
24 Austria 206998 54 05967 2009
25 Sweden 198064 49 05710 2009
26 Iran 196003 54 05650 2009
27 Argentina 179880 58 05185 2009
28South
Africa 173812 61 05011 2009
29 Norway 161452 43 04654 2009
30 Portugal 155505 67 04483 2009
31 Denmark 152509 49 04396 2009
32 Thailand 145047 55 04181 2009
33 Egypt 143051 76 04124 2009
34 Colombia 142940 62 04121 2009
35Saudi
Arabia 142661 39 04113 2009
36 Finland 130641 55 03766 2008
37Hong
Kong 129549 62 03735 2009
38 Pakistan 127310 79 03670 2009
39 Nigeria 122235 70 03524 2009
40 Philippines 118745 74 03423 2009
41 UAE 118080 47 03403 2009
42 Ireland 112466 51 03242 2009
43 Israel 110999 57 03200 2009
44 Romania 101103 63 02915 2009
45 Chile 97699 60 02816 2009
46Czech
Republic 96360 51 02778 2009
47 Malaysia 96117 50 02771 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1520
48 Peru 83013 65 02393 2009
49 Ukraine 76842 65 02215 2009
50 Singapore 73339 49 02114 2009
51New
Zealand 69004 59 01989 2009
52 Hungary 68704 53 01981 2009
53 Bangladesh 66692 75 01923 2009
54 Vietnam 62424 67 01800 2009
55Puerto
Rico 57644 59 01662 2009
56 Morocco 55233 61 01592 2009
57 Slovakia 53354 61 01538 2009
58 Kazakhstan 50287 46 01450 2009
59 Algeria 50135 36 01445 2009
60 Kuwait 40741 37 01174 2009
61 DominicanRepublic
39770 85 01146 2009
62 Sudan 37732 68 01088 2009
63 Syria 37363 69 01077 2009
64 Ecuador 36774 64 01060 2009
65 Croatia 35889 57 01035 2009
66 Bulgaria 32180 66 00928 2009
67 Cuba 31790 52 00917 2009
68 Guatemala 31776 85 00916 2009
69 Serbia 30956 74 00892 2009
70 Sri Lanka 28215 66 00813 2009
71 Belarus 27339 56 00788 2009
72 Slovenia 27238 55 00785 2009
73 Lebanon 26899 78 00775 2009
74 Ethiopia 25906 91 00747 2009
75 Lithuania 25363 69 00731 2009
76 Tunisia 24837 63 00716 2009
77 Kenya 23543 80 00679 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1620
78 Libya 21510 37 00621 2009
79 Uruguay 21503 68 00620 2009
80 Oman 21161 39 00610 2009
81 Yemen 20023 74 00577 2009
82 CostaRica
19826 68 00572 2009
83El
Salvador 19369 93 00558 2009
84 Azerbaijan 18594 43 00536 2009
85 Jordan 18103 72 00522 2009
86 Luxembourg 17998 34 00519 2009
87Uzbekistan
17718 54 00511 2009
88 Qatar 17717 18 00510 2009
89Cameroon
16364 74 00472 2009
90 Cyprus 16183 69 00467 2009
91Cocircte
dIvoire 15939 69 00460 2009
92 Latvia 15930 62 00459 2009
93 Angola 15706 45 00453 2009
94 Bosnia 15460 91 00446 200995 Tanzania 15201 68 00438 2009
96 Myanmar 15018 79 00433 2009
97 Uganda 14324 84 00413 2009
98 Iraq 14003 55 00404 2009
99 Panama 12055 49 00348 2009
100Afghanistan
11778 92 00340 2009
101 Honduras 11374 79 00328 2009
102 Bolivia 11358 66 00327 2009
103Trinidad
and Tobago 11100 53 00320 2009
104 Paraguay 10875 74 00314 2009
105 Ghana 10392 70 00300 2009
106Cambodia
10279 95 00296 2009
822019 The Consumer Market
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107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
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136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1720
107 Nepal 10168 80 00293 2009
108 Jamaica 10133 82 00292 2009
109 Senegal 10032 79 00289 2009
110 Estonia 9995 52 00288 2009
111 Albania 9943 82 00287 2009
112 Congo 4519 45 00282 2009
113Turkmenistan
9367 54 00270 2009
114 Georgia 8887 83 00256 2009
115Mozambique
7600 79 00219 2009
116 Macedonia 7481 79 00216 2009
117 Madagascar 7401 84 00213 2009
118 Zambia 7003 55 00202 2009
119 Armenia 6946 81 00200 2009
120 Bahrain 6724 35 00194 2009
121 Palestine 6697 115 00193 2009
122 Haiti 6623 105 00191 2009
123 Mauritius 6428 74 00185 2009
124 Iceland 6190 51 00178 2009
125 Namibia 5893 63 00170 2009
126Burkina
Faso 5847 72 00169 2009
127New
Caledonia 5559 60 00160 2009
128 Mali 5519 62 00159 2009
129 Tajikistan 5254 106 00152 2009
130Papua
New Guinea 5252 62 00151 2009
131 Nicaragua 5241 82 00150 2009
132 Macao 5202 25 00149 2009
133 Botswana 5076 44 00146 2009
134 Malta 5051 63 00145 2009
135 Kosovo 4932 93 00143 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1820
136 Bermuda 4912 75 00142 2009
137 Bahamas 4874 69 00141 2009
138 Moldova 4795 89 00138 2009
139 Benin 4762 72 00137 2009
140 FrenchPolynesia
4640 102 00134 2009
141 Malawi 4339 89 00125 2009
142 Rwanda 4281 81 00123 2009
143 Kyrgyzstan 4166 91 00120 2009
144 Laos 4060 73 00117 2009
145 Niger 3898 74 00112 2009
146
Montenegro
3843 94 00111 2009
147 Gabon 3817 34 00110 2009
148 Monaco 3564 58 00103 2009
149 Guinea 3344 71 00096 2009
150 Zimbabwe 3299 81 00095 2009
151 Liechtenstein 2799 58 00081 2009
152Swaziland
2788 88 00080 2009
153 Fiji 2713 89 00079 2009
154 Togo 2693 85 00078 2009
155 Chad 2422 35 00070 2009
156Mauritania
2364 83 00068 2009
157 Andorra 2118 57 00061 2009
158 Brunei 2027 19 00058 2009
159 Mongolia 1975 47 00057 2009
160
Cayman
Islands 1950 63 00056 2009
161 Barbados 1777 49 00052 2009
162Central
AfricanRepublic
1771 89 00051 2009
163 Guyana 1674 82 00048 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 1920
164 Eritrea 1627 87 00047 2009
165Sierra
Leone 1583 71 00046 2009
166 Liberia 1578 184 00045 2009
167 Somalia 1461 73 00043 2009168 Aruba 1450 55 00042 2009
169 Lesotho 1391 86 00040 2009
170Cape
Verde 1202 76 00035 2009
171 Burundi 1106 88 00032 2009
172 EquatorialGuinea
878 7 00026 2009
173 Belize 866 65 00025 2009174 Gambia 770 83 00022 2009
175Saint
Lucia 665 70 00021 2009
176 Grenada 645 101 00020 2009
177 Djibouti 636 68 00019 2009
178San
Marino 630 37 00018 2009
179
Micronesia
FederatedStates of
629 76 00017 2009
180East
Timor 616 92 00016 2009
181 Comoros 535 101 00015 2009
182 Seychelles 530 67 00015 2009
183Solomon
Islands 528 74 00015 2009
184 Bhutan 495 40 00014 2009
185British
Virgin Islands 485 37 00014 2009
186 Samoa 484 93 00014 2009
187 Suriname 466 16 00013 2009
188 Zanzibar 451 68 00013 2009
189 408 32 00012 2009
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
822019 The Consumer Market
httpslidepdfcomreaderfullthe-consumer-market 2020
Greenland
190 Vanuatu 397 62 00011 2009
191 Tonga 338 100 00010 2009
192 Maldives 315 25 00009 2009
193 Dominica 301 80 00009 2009
194 Anguilla 175 81 00005 2009
195Marshall
Islands 155 91 00004 2009
196 Kiribati 117 90 00003 2009
197 Palau 101 49 00003 2009
198Cook
Islands 84 43 00002 2009
199 Nauru 54 100 00002 2009
200 Montserrat 45 85 00001 2009
201 Tuvalu 29 101 00001 2009
[edit] See also
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