Download - Teradata presentation at the Chief Analytics Officer Forum East Coast USA

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Page 1: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

Driving Action With Big Data Analytics Bill Franks, Chief Analytics Officer, Teradata

January, 2016

Page 2: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

2 © 2015 Teradata & Bill Franks

Join The Analytics Revolution!

Image source: Target

Analytics is going through its own industrial revolution!

Image source: iStock

Page 3: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

3 © 2015 Teradata & Bill Franks

Operational Analytics Build On Traditional Analytics …

… traditional analytics aren’t replaced, but are taken further!

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Page 4: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

4 © 2015 Teradata & Bill Franks

Operational Analytics Are …

Embedded

Automated

Run In “Decision Time”

Action Oriented

Prescriptive

Images source: Teradata

Page 5: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

5 © 2015 Teradata & Bill Franks

“Decision time” operational analytics are not the same as batch analytics applied operationally

A Critical Distinction

Reverse that Fee, Please!

Sorry, but no.Image source: Teradata

Image source: Teradata

Page 6: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

6 © 2015 Teradata & Bill Franks

Hardening A Process For Operational Scale

Trading some power & beauty to achieve operational scale is done all the time in the manufacturing world

A little extra accuracy will do no

good if the solution cannot be

deployed at operational scale

Image source: Microsoft Clipart

Page 7: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

7 © 2015 Teradata & Bill Franks

Monitoring Decisions, Not Approving Decisions …

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Operational analytics TAKE ACTION. Those actions are

monitored after the fact rather than reviewed up front

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Page 8: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

8 © 2015 Teradata & Bill Franks

Same Metrics, Different Method

Current performance tracking metrics often still apply as-is …

… What changes is the way that

the data feeding the analytics is

generated!

Image Source: Teradata

Page 9: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

9 © 2015 Teradata & Bill Franks

Delegating Vs Losing Control …

Delegate authority to a trusted algorithm and free yourself to focus on new problems

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Page 10: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

10 © 2015 Teradata & Bill Franks

Operational Analytics Require Extreme Care

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Along with the power comes GREAT RESPONSIBILITY and RISK

Page 11: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

11 © 2015 Teradata & Bill Franks

Be Prepared To Deal With Trouble

When DECISIONS are proactively

and automatically made by algorithms,

things can (and will!) go wrong

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Page 12: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

12 © 2015 Teradata & Bill Franks

Good Enough vs. Perfect

With operational analytics, the goal is not to maximize the quality of each individual decision …

… but rather to

MAXIMIZE THE AGGREGATE IMPACT of the process

across all decisions

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Page 13: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

13 © 2015 Teradata & Bill Franks

Change Actions, Not Necessarily Minds …

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Page 14: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

14 © 2015 Teradata & Bill Franks

The Hundred Million Dollar Millisecond

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15 © 2015 Teradata & Bill Franks

Optimizing Power Generation & Usage

© 2015

Image source: GE Image source: GE

For large organizations,

even 1 or 2 % increases in efficiency can translate into many

MILLIONS OF DOLLARS

Image source: Teradata

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16 © 2015 Teradata & Bill Franks

Proactively Meeting Customer Demand

With some ingenious analytics, it is sometimes possible to

see a spike in activity coming before it strikes

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17 © 2015 Teradata & Bill Franks

Many Operational Analytics Are Simple Today …

Automatic braking is easy

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… but they will get more complex as time passes

Staying in a lane is hard

Page 18: Teradata presentation at the Chief Analytics Officer Forum East Coast USA

18 © 2015 Teradata & Bill Franks

Improving Our Lives By Freeing Our Time

• Children today WILL learn how to drive

• They may NOT HAVE to drive by the time they are 30

• They will probably NOT BE ALLOWED to drive at my age!

Image source: State Farm on Flickr

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19 © 2015 Teradata & Bill Franks

If You Have Further Questions Or Comments

[email protected]

www.Bill-Franks.com

Twitter: @BillFranksGA