Teradata presentation at the Chief Analytics Officer Forum East Coast USA
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Transcript of Teradata presentation at the Chief Analytics Officer Forum East Coast USA
Driving Action With Big Data Analytics Bill Franks, Chief Analytics Officer, Teradata
January, 2016
2 © 2015 Teradata & Bill Franks
Join The Analytics Revolution!
Image source: Target
Analytics is going through its own industrial revolution!
Image source: iStock
3 © 2015 Teradata & Bill Franks
Operational Analytics Build On Traditional Analytics …
… traditional analytics aren’t replaced, but are taken further!
Image source: iStock
4 © 2015 Teradata & Bill Franks
Operational Analytics Are …
Embedded
Automated
Run In “Decision Time”
Action Oriented
Prescriptive
Images source: Teradata
5 © 2015 Teradata & Bill Franks
“Decision time” operational analytics are not the same as batch analytics applied operationally
A Critical Distinction
Reverse that Fee, Please!
Sorry, but no.Image source: Teradata
Image source: Teradata
6 © 2015 Teradata & Bill Franks
Hardening A Process For Operational Scale
Trading some power & beauty to achieve operational scale is done all the time in the manufacturing world
A little extra accuracy will do no
good if the solution cannot be
deployed at operational scale
Image source: Microsoft Clipart
7 © 2015 Teradata & Bill Franks
Monitoring Decisions, Not Approving Decisions …
Image source: Wikimedia
Operational analytics TAKE ACTION. Those actions are
monitored after the fact rather than reviewed up front
Image source: Teradata
8 © 2015 Teradata & Bill Franks
Same Metrics, Different Method
Current performance tracking metrics often still apply as-is …
… What changes is the way that
the data feeding the analytics is
generated!
Image Source: Teradata
9 © 2015 Teradata & Bill Franks
Delegating Vs Losing Control …
Delegate authority to a trusted algorithm and free yourself to focus on new problems
Image source: Tim Geers on Flickr
10 © 2015 Teradata & Bill Franks
Operational Analytics Require Extreme Care
Image source: Alper Cugun on Flickr
Along with the power comes GREAT RESPONSIBILITY and RISK
11 © 2015 Teradata & Bill Franks
Be Prepared To Deal With Trouble
When DECISIONS are proactively
and automatically made by algorithms,
things can (and will!) go wrong
Image source: iStock
12 © 2015 Teradata & Bill Franks
Good Enough vs. Perfect
With operational analytics, the goal is not to maximize the quality of each individual decision …
… but rather to
MAXIMIZE THE AGGREGATE IMPACT of the process
across all decisions
Image source: iStock
13 © 2015 Teradata & Bill Franks
Change Actions, Not Necessarily Minds …
Image source: Microsoft Clipart
14 © 2015 Teradata & Bill Franks
The Hundred Million Dollar Millisecond
Images source: Brian Yap on Flickr
15 © 2015 Teradata & Bill Franks
Optimizing Power Generation & Usage
© 2015
Image source: GE Image source: GE
For large organizations,
even 1 or 2 % increases in efficiency can translate into many
MILLIONS OF DOLLARS
Image source: Teradata
16 © 2015 Teradata & Bill Franks
Proactively Meeting Customer Demand
With some ingenious analytics, it is sometimes possible to
see a spike in activity coming before it strikes
Image Source: Walmart on FlickrImage Source: tom.arthur on Flickr
17 © 2015 Teradata & Bill Franks
Many Operational Analytics Are Simple Today …
Automatic braking is easy
Image source: Ford Motor Company Image source: Saad Faruque on Flickr
… but they will get more complex as time passes
Staying in a lane is hard
18 © 2015 Teradata & Bill Franks
Improving Our Lives By Freeing Our Time
• Children today WILL learn how to drive
• They may NOT HAVE to drive by the time they are 30
• They will probably NOT BE ALLOWED to drive at my age!
Image source: State Farm on Flickr
19 © 2015 Teradata & Bill Franks
If You Have Further Questions Or Comments
www.Bill-Franks.com
Twitter: @BillFranksGA