Engagement Infrastructure for Retailers

The amount of Vendor MDF and Retailer Funds used every year to encourage

their customers to do some of the following

Surveys1-800 Numbers

Tedious Mailing List Forms

Tell Your Friends…

$50B

The amount that billions of customers spend in retail stores every year.

$4.7 Trillion

Sources: Gartner, Forester

The percentage of consumers who regularly shopped with coupons in

2012.

79.8%

Sources: Gartner, Forester, Nielsen, Valassis / NCH Marketing Resources

Solution

Engage users to complete value added ACTIONS at retail in exchange for in-store

REWARDS

RewardsAction

Vendors create campaigns in which they choose the actions they would like

performed and the rewards to give away

Complete a Short Survey

Sign-up to your Mailing List

Promote your Business on

Twitter

Promote your Business on

Facebook

Tasks are designed to help businesses collect customer feedback, increase retention, and enhance brand exposure

Customers select a Reward and Task to complete from the In-

Store Kiosk

Task is completed and Data is displayed

on the vendor Dashboard

Reward is sent via Text or Email for the customer to redeem

Target Market

Retail

1.1M $30B $50BUS Retail Locations Annual IT Spending Annual Vendor MDF Spending

Sources: Gartner. Forester, SproutLoud* Swapsidy pivoting to focus solely on retail

Business Model

* Based on Retailers w/ ≥ 20 stores, 5 vendors per month, and wants at least a 2X annual ROI. Campaign pricing is set at retailers discretion

$500Minimum

Per Vendor Campaign

$1KMonth

Per Kiosk

$8K-10KCampaign*

Vendor Pays to Retailer

Traction

200+ Testers

Customers

Accelerator

Pitch Competition

Data- 750+ Tasks Completed- 91% would use Swapsidy instead other typical methods- 85% would come back to redeem their reward

Product Market Fit- Delightful Crepes, Longboard Restaurant and Pub

New Me AcceleratorAccepted into New Me Accelerator for the spring class of 2014

Google – Venice, CA1st Place in pitch competition against 22 other companies

Multi Engagement

Single Focus

Immediate Customer ROIProposed Customer ROI Over-Time

Competitive Landscape

$1 Billion Valuation

Team

Advisors/Mentors

Brandon MitchellCo-Founder

2nd Start up, Boeing

David HerreraCo-Founder

Chevron, Boeing

Quantrell SanfordNCR, GM

Kris WoodsDivX, SRS Labs, Ulead

Ric GraySales

Rick KellyMarket Research

Charles HudsonMentor/ VC @ Softtech

Ted ColbertMentor/ CIO @ Boeing