How Simplify360 Can help you in
Social Media Crisis?
Objective
To showcase the strength of
Simplify360 as the one stop access
point for addressing your social
media crisis management needs.
Target Audience
This deck is especially meant for brand managers
and community managers – This will solve their
daily monitoring needs to track the mentions of
their brand on any social media platform or
reviews websites.
Why crisis management is so important?
Customers now expect their brands to respond within an hour from the time when they post their complaint/feedback. A brand which is successful in maintaining the response time have higher chances of being recommended. So, it becomes all the more important for brands to respond when crisis occurs. Image Courtesy: searchenginewatch.com
So let’s see how Simplify360 can help you in fine tuning your response time stats!!
How can Simplify360 help in crisis management
You can monitor all the conversation happening on social web or review sites (mouthshut.com, consumercomplaints.com) related to your brand.
You can create an email alert so that as the conversations happen they are automatically sent to your inbox.
You can assign this complaint to your member and mark its priority.
You response team can use pre-defined template to response or create a new response for the customer.
The messages can be approved or rejected by a manager.
You response team can recorded the interaction with the customer in form of customization
case-form and use them later for intelligence.
Monitor
& be present.
Set-up a guidelines for handling online communication.
Assign and moderate the online responses.
Use case of Simplify360 for crisis management
Crisis Monitoring
Monitor keywords across the social media web.
Monitoring your own channels for negative
trends.
Workflow
Create task and assign to team members.
Monitor the task status and measure the performance.
Response System
Integrate your social channels for responding.
Template and Approval system for
responses.
Simplify360 Workflow
You can add more than 2/3 users to the system and share the profile dashboards and channel access.
You can assign any messages to particular users and leave a note on it based on priority.
Every task created is assigned an unique ticket number for tracking and is available under task manage.
Each response from team members can be put under approval system.
Key Features Of Social Media Monitoring
Monitor keywords across social web (Twitter, Facebook, Google Plus, LinkedIn Groups, Discussion Forums, Review Sites, YouTube, Flickr, Complaint Sites etc) and Custom sites which could be Public or Private (which you own).
Monitor Facebook Pages, Twitter handles, Google Plus page, LinkedIn Groups and YouTube Exclusively.
Setup advanced query combinations of unlimited keywords and business rules to automate keyword tagging process.
Event triggered alert system
Create events to trigger email
alerts for crisis.
Choose from the range of filters
to define better alerts.
Choose the alert frequency and
conditions.
Receive well formatted emails delivered to your inbox
PRESENTATION PREPARED BY
http://www.linkedin.com/in/iprashantjain
www.simplify360.com
ABOUT SIMPLIFY360
SIMPLIFY360 IS THE WORLD’S FIRST INTEGRATED
ENTERPRISE SOCIAL MEDIA PLATFORM.
OFFERINGS INCLUDE: •SOCIAL MARKETING SUITE FOR AGENCIES
•SOCIAL CONTACT CENTRE FOR BPOS
•SOCIAL COMMAND CENTRE FOR ENTERPRISES.
Leaders use Simplify360
Clients
Partners
India World
wide
Malaysia
Brazil and LatAM Qatar Saudi Arabia
USA
Worldwide
Singapore & India
Korea
THANK YOU CONNECT WITH US
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