Products penetration in rural marketing

Products penetration in rural marketingCategoryCategory penetrationBrand with highest penetration(retailer)Brand with highest penetration(consumer)

Toilet soap90%breezeLux

Washing cake 95%NirolNirol

Edible oil100% P mark(bangra)P mark(bangra)

Tea85%Taaza teanelson

Washing powder90%NirmaNirma

Chips35%layslays

cigratte56%Goldflake and capstain,noor biddiGoldflake and capstain, noor biddi

Showing occupation of respondents( out of 10)

Agriculture5

Employee1

Labour1

Business man3

Showing which toilet soap do people use:- ( out of 10)

Lux4

Lifeboy2

Nirma1

breeze3

Any other0