Products Penetration in Rural Marketing
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about products of rural india
Transcript of Products Penetration in Rural Marketing
Products penetration in rural marketing
Products penetration in rural marketingCategoryCategory penetrationBrand with highest penetration(retailer)Brand with highest penetration(consumer)
Toilet soap90%breezeLux
Washing cake 95%NirolNirol
Edible oil100% P mark(bangra)P mark(bangra)
Tea85%Taaza teanelson
Washing powder90%NirmaNirma
Chips35%layslays
cigratte56%Goldflake and capstain,noor biddiGoldflake and capstain, noor biddi
Showing occupation of respondents( out of 10)
Agriculture5
Employee1
Labour1
Business man3
Showing which toilet soap do people use:- ( out of 10)
Lux4
Lifeboy2
Nirma1
breeze3
Any other0