pawfoodBRAND MANUAL
Table of contents
Logo
Typography
Color Palette
Brochure
Packaging
Point to Sale
p 4
p 6
p 8
p 10
p 12
p 14
Logo
FO O DFO O D
PAW
PAW FO O D
Typography
League Gothic Regular abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890
Secondary typography
Raleway Regular - text
Raleway Thin - Main headers / text
Raleway Bold - Sub headers / text Aa
Color Palette
Main color logo
Secondary color - packaging - brochure
Secondary color - text - backgrounds
CMYK: C49 M21 Y45 K55
RGB: R85 G102 B88
Web: #495F53
CMYK: C0 M45 Y95 K30
RGB: R188 G212 B11
Web:#B8741A
CMYK: C100 M100 Y100 K100
RGB: 0 G0 B0
Web:#000000
CMYK: C0 M0 Y0 K0
RGB: R255 G255 B255
Web: #FFFFFF
Brochure
+47 999 99 999
www.pawfood.com
RECO
MM
ENDE
D
10 - 35 kg
Portion:
250 - 350 g
35-55 kg
Portion:
350 - 450 g
55 - 70kg
Portion:
450 - 550 g
PawFood is made out of all organic
food. It contains all the best ingredients
for your dog. We believe that every dog
is special, and every dog needs special
food. We make just that!
We adress each lifestyle and size, so
that we can combine the perfect com-
bination of ingredients to make just the
right food for your dog. We make food
for puppies and adults, and here you
can see the diff erent portion sizes you
should use when your dog is an adult.
q u a l i t y f o o d f o r y o u r
B E S T F R I E N D
1 0 0 % o r g a n i c
PawFood FO O D
INGR
EDIE
NTS
All organic: Ground Whole Corn, Animal
fat, Beet Pulp, Ground Whole Wheat,
Meat and Bone Meal, Vegetable Oil,
Brewers Rice, Corn and Gluten Meal,
rice, dried meat, corn, minerals, soy,
fi shoil.
N U T R I T I O N F A C T S
C A L C I U M P R O T E I N S
F I B E R
V I T A M I N S
C A R B O H Y D R A T E
F A T
1 8 %
2 %
1 0 %
1 5 %
2 5 % 3 0 %
Packaging
Nutrition FactsServing Size 1 bag (66g)Servings Per Container 1
Amount Per Serving
% Daily Value*
Calories 270 Calories from Fat 30
Total Fat 3.5g 5%
Sodium 0mg
Protein 27g
0%
Vitamin C 2% Calcium 8%•Iron 30%
Saturated Fat 1g 5%
Total Carbohydrate 33mg 11%Dietary Fiber 6g 24%
Not a significant source of trans fat, cholesterol, sugers and vitamin A*Percent Daily Values are based on a 2,000 calorie diet.
INGREDIENTSAll organic: Ground Whole
Corn, Animal fat, Beet
Pulp, Ground Whole
Wheat, Meat and Bone
Meal, Vegetable Oil,
Brewers Rice, Corn and
Gluten Meal, rice, dried
meat, corn, minerals, soy,
fi shoil.
10 - 35 kg
Portion:
250 - 350 g
35-55 kg
Portion:
350 - 450 g
55 - 70kg
Portion:
450 - 550 g
PORTIONS
FO O Dq u a l i t y f o o d
1 0 0 %
O R G A N I CPawFood is made out of all organic food.
It contains all the best ingredients for your
dog. We believe that every dog is special,
and every dog needs special food.
We make just that!
We adress each lifestyle and size, so that
we can combine the perfect combination of
ingredients to make just the right food for
your dog. We make food for puppies and
adults, and here you can see the diff erent
portion sizes you should use when your dog
is an adult.
C H I C K E N A N D W I L D R I C Ew i t h c a r r o t s
Point to Sale
PAW FO O D
FO O D
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