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Page 1: Openfinance international presentation

Wealth Management Solutions

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Solutions

A suite of products that are open, secure, scalable and modular. They can be fully integrated with third-party software, providing Wealth Managers with solutions to their strategic needs.

Consultancy

An independent approach to identify and define clients' real needs and pre-empt them by using information technologies.

Customised developments

Roll-out of applications according to the specific needs of each client.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Our services

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Openfinance´s value proposal allows a co-ordinated implementation of the company strategy:

from advised and/or discretionary portfolio management (providing the necessary tools if necessary)

to relationship management with the clients of these portfolios (providing

outstanding tools for private bankers and advisors)

…based on light integration with the back office systems to guarantee the consistency

and strength of the solution implemented.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Value Proposal

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Experience: a highly respected and top-level team in the financial sector working on successful, international e-finance, private banking and family office projects

Knowledge: senior staff (technological consultants / financial experts / IT engineers)

Specialisation: solutions and developments in the Wealth Management industry: Private & Personal Banking, HNWI, Affluent, Family Office and Asset Management Cies

Service: focused on our clients - commitment – dynamism – global and partner vision

Integration: able to integrate our solutions into any back office system

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Our Values

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Salvador Mas – Chief Executive Officer

An economics graduate and lecturer at the Instituto de Empresa, he has worked at La Caixa, Safei, Bankinter, Banco Urquijo and KBL Group. He was one of the founding members of Invertia, the main Spanish financial portal.

Gonzalo de la Peña – Head of Technology

A graduate in Business Administration, he was one of the founding members of Invertia and finanzas.com. He has also held various management roles within the technology team at Banco Urquijo.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Our team

David Gómez - Head of Business Development

A graduate in Industrial Engineering and lecturer at the Rey Juan Carlos University, he has worked at companies such as Stone & McCarthy (London and New York) and Renta4 (first independent broker in Spain), where he was in charge of Marketing and Operations.

Ignacio Saez – Head of International Business Development

An economics graduate, he worked in London at Interactive Data and K2 IT Consulting. He has also worked for the Bancaja group in their Risk department.

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Paula Moreno – Project Manager

A graduate in Business Administration, she has experience in back office outsourcing projects as head of technical support at RBC Dexia Activos. She worked for the Dexia group in the Netherlands and for Bancaja’s insurance arm and Aviva.

Blanca LLuna – Head of the Support Team

With a degree in IT engineering, she has worked for Fostral Information Technologies in Dublin, co-ordinating their incidence management department.

Sara Edo – Business Development

A graduate in Business Administration, she has worked for the world bank at the United Nations and the consulting company Eesaudit in the financial department.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

Support and Development Team

Our highly loyal team comprises over 60 graduates in IT engineering to develop new projects and assist the help team.

Human capital is Openfinance's main asset and the stability of our technical team is one of the keys to our success.

Wealth Management Solutions

Our team

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Our Clients

More than 50 financial companies have trusted in our solutions

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

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is a strategic partner in the process of capturing and advising Private/Personal/Affluent Banking clients.

is a powerful management tool when it comes to dealing with our Financial Services clients it provides a comprehensive overview for providing sales advice.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Our solutions

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Why us?

Efficient and user friendly manner

Highly competitive & tested

Guarantees full MiFID compliance

Modular and quick installation

Integration in any back-office system

Integration with Bloomberg, Outlook & CRMs

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Openreporting: Portfolio reporting providing the advisor with added value

Openadvice: Generates investment proposals for the advisor

Openfinancialplanning :A financial planning tool for the advisor

Openmonitor: Sales monitoring and management control for managers

Openportfolio: Provides the manager with portfolio management tools

Openaccounts: adds accounts from different entities

Openweb: online reporting for final clients

Openmarkets: Markets portal access for intranets / banks / brokers online

Openmobile: Mobile access to any of our tools for advisors and final clients.

Openweb2.0: Web 2.0 integration for advisors.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

Other Tools included: automated financial aggregation, product comparison, interactive charts, advanced clients search engine, alerts by product & portfolios, risk controller, watch list, calendar, CRM & Outlook integration, web access for clients & company intranets.

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A unique portfolio and client user-friendly monitoring interface

Improves communication and sales information, aiding the manager's task

100% adaptable to the institution’s business model

A fully modular tool: customised for each institution

Time-to-market solutions: can be rolled out in stages

Development of a high value-added MiFID compliant business

Avoids manual processes: cost efficient and secure

Leverages investment made (it can be integrated into other applications)

Can be integrated into any back office system in a short period of time

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Advantages

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This solution offers the most comprehensive reporting tools to generate high added value reports which can be adapted to the depth of the analysis and advice needed both by the client and the sales advisor.

Valuation, diversification, risk, performance, movements

Global Portfolio view:

Securities, Fixed Income, Funds, Deposits, Structured Finance, Private Equity, Real Estate…

Calculates historic returns using GIPS Risk measurement criteria, TWR

Reports can be configured by the sales advisor to obtain a preliminary view

Various types of reports can be generated according to how they will be delivered: on site / by post / by email

Multilingual and multicurrency

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openreporting

module

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ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openreporting Examples

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This solution allows any institution to propose financial planning and investment solutions to their customers - via results obtained from exhaustive research of customers' expectations and needs. This useful tool allows not only a high quality customer advisory through an attractive and personalised model, but also tracking of that assessment.

Savings/investment proposals can be personalised

MiFID compliance: manages suitability processes

What-if simulation proposals

Automatic rebalance option

Automatic advisory process

Greater control of sales advice

Generates management/advisory contracts

Coordinates management/sales team decisions

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openadvice

module

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This solution offers the advisor the possibility of presenting the client with a high value added personalised financial simulation in a straightforward, rigorous and user-friendly manner. In the current climate it provides entities with a competitive advantage, specially in the current market environment.

Using a questionnaire, this application determines clients' savings needs to meet their vital defined objective.

This planning proposal is channelled via savings/life products distributed by the institution and is used to "persuade" the client to sign up for these products by presenting them with full coverage of the objectives they have set themselves

This allows the institution to hold regular follow-up meetings with the client to discuss their plan and assess it

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openfinancialplanning

module

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This solution helps monitor the sales advisory business according to the specifications identified during the analysis stage and adapted to the established sales hierarchy. It offers a clear and detailed overview over company business.

Portfolio monitoring by advisor: by valuation, diversification, risk, yields, movements

Monitoring proposed by advisor: adapted to the level of risk

Product monitoring / balances / new clients / assets managed by advisor, region

Return to the institution monitoring by advisor / by region / by product

Graphical representation of the various portfolios by risk group and the possibility of introducing automated rebalancing in unbalanced portfolios make the scorecard a powerful management tool.

ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openmonitor

module

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ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03Openportfolio

module

Solution that provides the necessary tools for making portfolio management decisions and monitoring.

Creation of tailored type of assets and financial products.

Cuantitative Analisis Measures: Time and Money Weigthed Return, VAR, volatilidad, tracking error, etc

Optimization module (Markowitz, Black Litterman, etc)

Comparison of Portfolios

Simulation: what-if module

Back-testing of Portfolios

Benchmarks administrator

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Openportfolio includes a group of alerts based on the needs or the definitionof the entity measuring the risk and the return of the clients portfolio, where the manager can have easy access to it through the application itself or through other channels (CRM, mail, etc)

Alerts

Type of alerts:

Alerts on productsAlerts on clients portfolios

Openportfolio ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Openportfolio provides tools for rebalancing portfolios, its implementation and its follow up.

Automatic rebalancing, either from modifications in the asset allocation either in the product picking

Fully integrated with the Back-office for an automatic execution of orders

Systematic investment process: manages individual portfolios based on model portfolios

Improves communication between the manager and the Final Client.

Adapted to the strategy of each manager

QUIENES SOMOS 01 NUESTROS CLIENTE 02 NUESTRAS SOLUCIONES 03

Rebalance

Openportfolio

module

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Solution that offers a full-service aggregation of financial products that enables to access to their financial position through a single entity, with the convenience of managing a single user, a password and a single portal.

Adds all the positions of different accounts in real time through safe connections with financial institutions

Includes a wide universe of financial products as investment fund, stocks, deposits or pension plans.

Added value reporting of clients global portfolio with return and risk rates.

Openaccounts ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Solution that allows online web access to reporting module therefore, the final clients of the entity have access to its portfolio global information.

Allow Final Clients have updated information of their portfolios

Access from any Internet Connection

One password/user: website of the entity

The entity controls the modules that the clients is supposed to see in the online access.

Openweb ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Portal solution with high added value markets, tailored to each entity according to their business needs.

Full information of financial markets

Fully integration with the online reporting and advisory module.

Integrated with other added value contents and also the one generated by the own entity

Added Value interactive graphics

Integration with brokers and online banking transactions

Openmarkets ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Advice and reporting solution adapted through mobile, for both the advisor and the final client.

Interactive Solution for the user

Adapted for multiple mobile devices: iPhone, Android, BlackBerry and iPad

Integrated with the entities /broker online with real positions

Development by modules

Tailored made for each entity

Openmobile ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Platform 2.0 for the advisory services development and client relationship improvement that benefits from the full potential of the 2.0 environment

Portfolio Tool 2.0 for advisors and Final Clients

Platform that contributes to improve the relationship with the client.

Attracts new customers through the integration with the major social networks (linkedin, facebook, twitter, impok, etc)

Finance e-learning platform between users

Personal Finance Management Approach

Openweb 2.0 ABOUT US 01 OUR CLIENTS 02 OUR SOLUTIONS 03

module

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Openfinance owns the copyright of the content of this presentation. This content can only be used or copied with written permission from Openfinance or under the terms and conditions stipulated in the agreement whereby this presentation was furnished.

Openfinance has two offices in Spain: Pinar 5, 28006, Madrid & Pintor Sorolla 25 in Valencia.

© Copyright Openfinance

[email protected]

Phone: +34 960 440 140

http://www.openfinance.es/en