NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Sgt Gareth MORGANDriver Training Manager
South Wales Police
MSc. Driver Behaviour and Education
Queens Award for innovation 2008MAIRSO
Blue Light users Chairman 2011
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Developing and incorporating change.
By
SimulationPsychometrics
&Psychomotor skill, monitoring
& evaluation
Challenging the NORMSof Driver Education
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
The Police issue, Changing Behaviour & Beliefs is our challenge
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
What is the underlying trend in Police accidents
• Dr. Best (2002), (Best and Eves) reported
“Too much discretion being afforded to police drivers”
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Facing the challenges of Fleet Driver Education
• Gadget 1999
• Merit 2005
• Hermes 2007
• Corporate KillingWhat or who is taking the lead in Driver Training and Education
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Development of driver trainingA blended approach for evaluating driver behaviour
Psychometric profiling - Objective Core on road skill transfer- Subjective
Simulated evaluation- Objective
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
What’s missing in driver training?
What’s covered on driver training courses?Routinely based upon Psychomotor
analysis
What’s NOT covered on driver training courses?
Effective analysis of Behavioural traits
Drivers know what to do, but they don’t always do what they
know!
Surely that’s the issue
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Driver coaching & Behavioural Study
• 90% of accidents are as a result of Human Behaviour,
• So, How do you challenge beliefs about behaviour• Are we still therefore stuck at core psychomotor input,
which is labour intensive and expensive• What do you challenge on
e.g. Fleet assessmentsRemedy of driver faults
Isn’t this what we have always done!
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Are we still fixated with psychomotor evaluation
The RAC Foundation report (McKenna 2010) is now supporting previous research (Struckman-Johnson et al 1989).
Is suggesting that psychomotor driver training initiatives and interventions may have an adverse effect on driving performance improvements.
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Blending your approach
Ir3 Monitoring of behavioural
outputs
Psychomotor
Psychometrics
Simulator
• Measuring Driver Efficiency
• Coaching • Psychometric Profiling
• Do you need to go on road • to evaluate?
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Example: Psychometric Profiling
Pre Coaching Post Coaching
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Resulting feedback• Yes that's me• I never really realised until now what I was doing• I accept I need to make a change• I can’t believe it
• Reflective journal fundamentally ties the candidate into the process
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
The Future
Behavioural Risk Profile: Fatigue Resistance
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Ir3: Effective measure of driver behaviour
We Know Who they are Where they are How fast they drive How long they took to get there If they used blue lights Compliance with training
A management tool to effect behavioural change.Remember! Drivers know what to do they just don't
always do what they know
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
The Twin Forces of Motivation
PAIN : Failing their
driving course, Not being
accepted by colleagues
PLEASURE : Speed
Feelings of control
Increased self esteem
The need to avoid pain and the need to gain pleasure
Both pain and pleasure are feelings:-
Pain is strongest motivator - people will do more to avoid pain than to gain pleasure!
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Simulation
Hazard perception testing. Emergency brake testing. Celeration or mean speed evaluation = Green and
safer driving.
(Wahlberg 2003)(Morgan 2010)
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Core driver training: GDE- How we implement it
Vehicle Control
Goals for life and skills for living
Traffic rulesCo-operationHazard perceptionAutomatisation
Lifestyle, age, group, culture, social position etc. vs. driving behaviour
PSYCHOMETRICS
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Changing Driver Behaviour
Driver behaviour expresses underlying thoughts, feelings and emotions
This behaviour can be influenced by addressing what underlies it
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Structure for developmentThe three dimensions and a new Behaviour
• It must become personal to me –Reflective (A compelling Reason for change)
• i.e. It feels like it fits me and I feel comfortable with it
• It must lead to outcomes that I prefer (Suitable alternative)
• i.e. That I like better than other options
• It must make sense and fit with my values, principles beliefs and commitments
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Coaching / Mentoring Schemes in Industry
New insurance agents with coaches / mentors:
sell 20% more than those without
and are
13.5% more likely to survive the first year
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Improved fleet profiling
2010/11 saw actual savings of £842,135
2011/12 saw actual savings of £812,000
Reductions in fleet costs
2010/12 saw end of year accident figures down 20.7%
2011/12 saw end of year cost for vehicle hire spend at a 50% reduction equal to a saving of £163,000.
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Fundamental change to SWP use of fleet
• Officers are now open to
the change in behavioural
approach to coaching
• You don't always need to
use on highway techniques
to deliver driver training
• Management have engaged and
are now actively supporting this
approach as an intervention
• In association with supportive
interventions force accident rate
is down by 20.7% since 2010This is saving YOU the Tax payer money
NOT PROTECTIVELY MARKED
NOT PROTECTIVELY MARKED
Thank You
Questions ?
Top Related