Category: Web – Best Portal of the Year
� Product: moneycontrol.com
� Launch: November 5th, 1999
THE SITUATION
The retail investment market is rapidly
growing.
•There were 1 crore Active Demat
Accounts as of April 4, 2011
•The demat custody value is Rs. 64,48,946
crores.
•The BSE has over 5000 stocks listed and
more than 3000 stocks are traded actively.
•BSE current market capitalization is
around Rs 6,978,799.94 crore.
A whole new target audience investing in
the stock market
The Challenge
� Empower the common investor with
tools and information to enable him
manage his wealth and grow personal
finances.
The Support
Today, moneycontrol.com has evolved
as a Full Play Financial Portal,
connecting real time to the markets and
offering functional tools to the
investors.
Reinforcing its reach and accessibility
further, moneycontrol.com has
launched two mobile apps (M3 and
Markets On Mobile), across all smart
phone platforms viz, Android, iPhone,
BlackBerry and Nokia platforms.
Key website features
• Markets: An insightful précis of the
Indian stock market, it enables the user
take investment related decisions in
diverse asset classes like equity,
derivatives, commodities and currencies.
• Portfolio: An undeniable USP of
moneycontrol.com, with over 2 million
registered users, it allows user to track
Stocks investments, Mutual funds,
Bullions, ULIP’s, Property etc. in order to
maintain their entire portfolio.
• MYTV: Live streaming of CNBC- TV18
and CNBC AWAAZ Live, that keeps the
user updated.
• News: One stop destination for news,
breaking news and updates on business,
economics and finance.
Interactive / Community Features
M3: A highly interactive platform for
the investor community, M3 gets
more than 10000 messages posted
and exchanged everyday, enabling the
user to exchange views and opinions
on markets and finance.
Polls / Debates / Chats: Valuing the
opinions and views of each user, these
smaller sections put forward an
opportunity for the user to interact
and network with fund managers and
market experts.
The Result
India’s largest financial destination
moneycontrol.com is the undisputed
leader for the11th year in a row.
Larger than all Indian financial portals put
together (banking excluded )
moneycontrol.com
� Gets over 3 million page views/
month
� Attracts 5.8 Million Unique Visitors
on a monthly basis
� Draws 17 million visitors/ month
� Registered the highest time spent
of 10 minutes/ visitor
Source : ComScore WW Feb,2011