Download - Lays - Sensations

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Page 1: Lays - Sensations
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BriefingGrow brand awareness, build image &

generate more sales

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Central idea

Boost sales volume

Create fast awareness through

ATL support

Exclusive In store activation Exclusive In store activation

for 8 weeks

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Results

Significant sales uplift

during promotion

Excellent results at

Carrefour and Cora