Who we are
Anna Bernacka Romina FranceschinaTranscreation Head of Transcreation
Account Manager and Languages
What we do
We are a international marketing implementation company: we helpour clients deliver powerful, locally-relevant marketing and advertisingacross all media and all platforms.
We do so through production workflows that integrate best-in-classprocesses, talent management, technology and terminology solutionsand optimise quality, reach, and efficiency.
Hogarth’s Language Department provides services such as:§ Translation§ Transcreation§ Cultural Insight§ SEO/SEM§ Social Media Management
Transcreation Account Managers at Hogarth - What do we do?
Text control
Review and QC testing;Native speaker proofreads the text in layout
Text Control
Semi-automated production reassembles elements; artworker checks layout
Translation Management System
Post-processing / production
Reconvert to original file format
1. Translation2. Proofreading3. QC
Adaptation
Convert original file to translatable file format and leverage Translation Memory
Pre-processingMaster files
Multiple formats
Advice/Suggestions
Incorporating project management workshops lead by professionals (planning, lining up resources, compiling timelines)Incorporating risk management workshops, introducing real-life scenarios (prioritising, time management) Introducing problem-solving case studies/activitiesOffering opportunities for volunteering work/internships
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