Download - How Avis Budget Uses Magnolia to Create Greater Operational Efficiency

Working Smarter with Magnolia at Avis Budget

Leon Koutsovasilis Director, Xaeus Blue

BIO!Co-founder of Xaeus Blue !Digital & technology advisory and product development consultancy.!!Role: !Director and Principal Consultant!

Clientele: !Global corporates, multi-nationals, start ups, VCs, private equity investment firms!Avis Budget Group EMEA – acting as digital and e-commerce consultant!

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Focus: !Technology-enabled business change!!Digital commerce and “connected world” solutions!Agile product development!!Innovation culture & management!!

Past Roles: !Group CTO & CIO, CTO, founder of 2 tech start ups across multiple sectors!!

A FAMILY STORY!“THRILLING! EXHILARATING! !

A GRIPPING TRUE STORY IN A FAR AWAY LAND.” ! - LEON KOUTSOVASILIS, THE XB CHRONICLE.!

FADE IN…

HAILSTORM!

A brief history….

2011 Avis Budget Group (US) acquires Avis Europe

2012 Integrate Avis Europe Reduce cost Promote efficiencies

2013 -‐ 2014 Zipcar and Payless Brands revisited – Avis and Budget New Digital dawn

Content is (sUll)

Choices.

CMS

Content plaVorm

Content migration – look before you cross!

You need a plan!

Access

Workflow

Simple & clear directions

Observe. Learn.

Desktop

Tablet & Phone

Mobile App

Desktop

New Avis UK TV Advert

Watch at http://www.youtube.com/watch?v=qQlSNYMTEhE

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