Download - HGTV Frontdoor Doory Award Details

Vice President, Emerging BrandsHGTV - Scripps Networks Interactive

RICH LACY

What are The Doory Awards / History & Background

The 2013 Doory Awards

Why Participate?

Tips for Getting Selected as a Finalist / Winning

Important Dates & URLs

WHAT WE’LL COVER...

WHAT ARETHE DOORYS?The Doory Awards celebrate America’s Best Homes for Sale

• Think of them as the “People’s Choice” awards meets real estate

• Debuted on HGTV’s FrontDoor.com in 2012

• Grew out of a desire to show America that there were amazing homes for sale, despite the perception that it was a stale market

www.nominatedoory.com

http://www.nominatedoory.com


LAST YEAR’S AWARDS...180 nominees representing more than 150 individual brokerages in 36 states

• 16.1 million page views on HGTV’s FrontDoor.com

• 20 categories: various price ranges, amazing locations, unique features, specific rooms

• Winners in each category + “favorite overall home” winner

• The “winner” is the listing agent; received trophy and commemorative badge for website/marketing efforts




2012 OVERALLWINNERBrodie CallenderMacArthur Sotheby’s International Realty

Kamuela, Hawaii

2013 DOORY AWARDSFrontDoor and Zillow have teamed up for this year’s awards




2013 DOORY AWARDS


FrontDoor and Zillow have teamed up for this year’s awards.

• Finalists chosen by HGTV and Zillow editors...

• You can nominate your listing NOW through March 31st at nominatedoory.com

• To be eligible, your listing must be active on Zillow at time of submission

• Finalists will be notified mid-April

• America starts voting May 1; Winners announced in June

2013 CATEGORIES


Home Styles: Craftsman, Mediterranean, Mid-Century Modern & Victorian

Homes Outside the Box: Tiny Homes, Converted Homes, You Live Where?, Homes of Tomorrow

Lifestyles & Stages: Homes for Hipsters, Family-Friendly Homes, DIY Dream Homes, Homes of the 1 Percent

Luxury Homes & Places: Waterfront Escapes, The Great Outdoors, City Stunners, Celebrity Homes

Rooms & Spaces: Kitchens, Bathrooms, Front Doors, Outdoor Retreats

WHY PARTICIPATE?


Incredible exposure for your listing, and prestige for you and your brokerage. Finalists will receive:

• Press release for local media

• Social media toolkit with imagery you can use on Facebook & Pinterest to help spread the word and get out the vote

• Finalist badges you can use on your website and in your ongoing marketing efforts

DOORYAWARDS

TIPSwww.nominatedoory.com



1BE JUDICIOUS WITHYOUR NOMINATIONSUBMISSIONS

2MAKE SURE YOU HAVE REALLY GREAT PHOTOS

3PRICE POINT DOESN’T MATTER!

4GET OUT THE VOTE!

IMPORTANT INFO:• Last day to nominate

your listing is March 31st at nominatedoory.com

• Voting begins May 1st. Readers can vote each day during May on both frontdoor.com/doorys and facebook.com/zillow.

• See last year’s winners at frontdoor.com/doorys

#goodluckwww.nominatedoory.com

