Download - First step in North America in Q3 2001

Mise à jour par André:13 juin 2001

Confidentiel : Comité de Direction W4+ Odyssée Venture 1

First step in North America in Q3 20011. Why North America?2. Finances3. Business Plan4. Business Model5. Legal Structure6. Recruitment7. Marketing8. Q3 USA Action Plan9. Corporate Involvement

Agenda



1. Why North America?

Existing customers in USA vs. No one in UK or Germany1 Existing Partner in USA vs. No one in UK and Germany+ 3 Prospects in USA vs. 1 in UK and No one in GermanyPotential Strategic Alliances in USA, and 2-3 in Germany



2. Finances

1.5 M€ par Odyssée en «compte courant» à fin juin 2001On continue en 2001 à chercher des Capitaux supplémentaires pour USA, UK et AllemagneSi à fin 2001:

Seulement Odyssée, alors Odyssée met 1.5 M€Si autres VC autour de 2 M€, alors Odyssée met 2 M€Si autres VC autour de 5 M€, alors Odyssée met 2.5 M€



3. Business Plan

1 M€ Investment in North America in 12 months: July 2001/ June 2002

Goals for the first 12 months :• Recruit 4 Partners• Have 4 new Customers• Make a revenue of +100 K€

500 K€ Investment in Corporate Marketing and R&D



4. Business Model

Indirect sales firstSIStrategic Alliances => OEMVAR

Opportunistic in direct sales with very large end-usersW4 Pricing?



5. Legal Structure

Create a USA subsidiary: Delaware…Pramex in New York, NY

$ 2,500Address in New YorkPayroll, accounting, legal…

Lawyer in Denver, ColoradoContact first week of July

Administrateurs: Jean, Ewa & André



6. Recruitment

New Mission for Ewa: VP North American OperationsPriority Q3 2001:

Technical support with GregSenior Sales (candidate: Richard, NY)

Greg, Atlanta + Bill, Washington + Alex, Boston + Stephen, Dallas + Philippe, SFHead Hunters, WfMC



7. Marketing

Web: American touchWebinar: online seminarBooth @ AIIM May 2002Analysts: Giga, Doculabs, Techmetrix, GartnerPress Relations Agency à trouver/signer



8. Q3 Action PlanContract with Communique for Technical Support: Ewa in July, Valérie in AugustFollow up customers

Verizon, Kodak

Follow up prospectsSI: InfoPlanning

Follow up Strategic Alliances/OEMCincom, Documentum, Merant, XiF, Conarc, Formatta

Detailed action plan for Q4 and Q1/Q2 2002



9. Corporate Involvement

Ewa: 2/3 time presenceAndre or Jean: 1 week per monthValerie: Prof. Services coordinationFrancois: follow-up/ coordination global strategic alliances