FIRST MATE

We are Refill.

Our team prides itself on creating a community with shared ideas.

We strive to create campaigns that have longevity and the ability to continue to grow.

We are Refill.We are Jack, Hayley, Daisy and Blake.

The Problem

• Lack of awareness

• Feeling of being alone in graduation concerns

• Idea that seeing a counselor makes the concern ‘real’

Objectives.

• To create a community of graduating students who know they are not alone in their concerns

• To create awareness about Career Development and Employment Services

• To establish the idea that graduating students can talk about their concerns

Target Audience.

• 20-24 year olds graduates

• Digital natives

• Overwhelming stress about life after uni

FIRST MATE

Video.

Results.

• Nearly 100 Facebook ‘likes’ in 4 days

• Active users with multiple posts

• The counselors were on board and very intrigued to continue to help this project grow

• Engagement with bag tags

Further ideas.

The App

Further ideas.

Ahoy!