WORKING WITH UNIVERSITIES
NICHOLAS ACHILLEOS – BUSINESS DEVELOPMENT ACCOUNT MANAGER – ACADEMICS
EMAIL: [email protected]
TEL: +44 (0)20 7251 8024 EXT 1458
Todays Discussion Points
• About Euromonitor International
• Growing with EDUSERV
• Service updates and Improvements• New Content• New Statistics view for an Improved User Experience
• Working with Universities to expand their service offering• Alumni and Visitors Research Monitor
• Specialist Research• Helping Universities with their strategic planning
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Our services Syndicated market research Consulting
Expansive network 1200+ on-the-ground researchers in 100 countries Complete view of the global marketplace Cross-comparable data across every market
Our expertise Consumer trends and lifestyles Companies and brands Product categories and distribution channels Production and supply chains Economics and forecasting
About Euromonitor InternationalABOUT EUROMONITOR INTERNATIONAL
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Research ExpertiseABOUT EUROMONITOR INTERNATIONAL
Alcoholic Drinks
Apparel
Automotive
Beauty and Personal Care
Consumer Appliances
Consumer Electronics
Eyewear
Fresh Food
Health and Wellness
Home and Garden
Home Care
Hot Drinks
Consumer Health
Luxury Goods
Nutrition
Packaged Food
Personal Accessories
Pet Care
Soft Drinks
Tobacco
Toys and Games
Tissue and Hygiene
Consumer Products
Services
Consumer Foodservice
Institutional Channels
Consumer Finance
Retailing
Travel
Supply
Ingredients
Packaging
Economies
Business Dynamics
Cities
Economy, Finance and Trade
Industrial
Consumers
Lifestyles
Income and Expenditure
Households
PopulationEthical Labels
Digital Consumer
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Partnership with Eduserv in 2001
Began 2001 – with approx. 10 universities
GMID
Lowest Price Globally 2001
19 Industries
52 countries
Countries and consumers – 10 Million Data Points
25 million Data Points
1500 Research Reports
Growing with EDUSERVGROWING WITH EDUSERV
Partnership with Eduserv in 2017
2017 – 85 UK Universities
Passport, Research Monitor & Consulting
Lowest Price Globally 2017
27 Industries
100 Countries
Economies and Consumers - 22 Million Data Points
115 Million Data Points
17,000 Market Research Reports
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Understand digitally connected consumers around the world with Digital Consumer, examining how technological advances, including the arrival of smartphones to the masses and location-based tools, are forever altering the way that consumers research, shop and pay for all types of products and services.
Highlights Analyse the impact of a consumer’s digital
connectedness on the path to purchase and all types of commerce in the retailing, foodservice and travel environment as well as new areas like the sharing economy
Understand how mobile purchases differ from purchases made in bricks-and-mortar stores or through other digital commerce channels
Find where consumer insights meet business opportunities to discover markets to enter and products to push forward
Turn big-data insights into one-on-one engagements and marketing initiatives that consumers of tomorrow will demand from brands
New Content - Consumers – Digital ConsumerSERVICE UPDATES AND IMPROVEMENTS
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Fully understand how the environment is affecting the bottom line. Access up-to-date and relevant insights on the supply and demand of natural resources, as well as the challenges and opportunities stemming from resource and sustainability issues.
Highlights Over 600 indicators in 210 countries Forecasts to 2030 and 39 years of historic data Commodity Price Model: Monitor investment risk
by enacting different commodity price forecast scenarios for energy, metals, food, agriculture and beverage prices
Dashboards and vis apps synthesise hundreds of data points and allow clients to develop visually engaging stories across key indicators
Country briefings: updated annually, covering an economy’s strengths and weaknesses in terms of the availability of natural resources
Regularly published Strategy Briefings exploring trends driving the natural resource landscape
New Content - Economies – Natural Resources SERVICE UPDATES AND IMPROVEMENTS
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Western EuropeAustriaBelgiumDenmarkFinlandFranceGermanyGreeceIrelandItalyNetherlandsNorwayPortugalSpainSwedenSwitzerlandTurkeyUnited Kingdom
AustralasiaAustraliaNew Zealand
Eastern EuropeBelarusBosnia-HerzegovinaBulgariaCroatiaCzech RepublicEstoniaGeorgiaHungaryLatviaLithuaniaMacedoniaPolandRomaniaRussiaSerbiaSlovakiaSloveniaUkraine
New Content - Research Coverage: Now 100 CountriesSERVICE UPDATES AND IMPROVEMENTS
Africa and the Middle EastAlgeriaCameroonEgyptIranIsraelKenyaMoroccoNigeriaSaudi ArabiaSouth AfricaTunisiaUnited Arab EmiratesAngolaCôte d'IvoireEthiopiaGhanaTanzaniaIraq JordanKuwaitLebanonOman
Asia PacificAzerbaijanChinaHong Kong, ChinaIndiaIndonesiaJapanKazakhstanMalaysiaPakistanPhilippinesSingaporeSouth KoreaTaiwanThailandUzbekistanVietnamBangladeshCambodiaLaosMyanmarSri Lanka
Latin AmericaArgentinaBoliviaBrazilChileColombiaCosta RicaDominican RepublicEcuadorGuatemalaMexicoPeruUruguayVenezuelaCubaEl SalvadorHondurasPanamaParaguay
North AmericaCanadaUSA
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A better User Experience thanks to feedback from our global University clients
New Statistics view for an Improved User ExperienceSERVICE UPDATES AND IMPROVEMENTS
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Alumni and Walk In User Access – Research Monitor
Working with Universities to expand their service offeringWORKING WITH UNIVERSITIES TO EXPAND THEIR SERVICE OFFERING
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Working with Universities Globally on a variety or strategic projects. Invited by the British Council to deliver a talk on attracting International Students
Helping UK Universities with their strategic planningSPECIALIST RESEARCH
Competitor ProfileCompare performance, programs, marketing
strategies Positioning and brand perception
Understand how your institution is perceived,
benchmark versus peers.
Market CheckTailor your academic programs to industry
needs.
Potential demand assessment
Understand student needs, identify
opportunities for new programs and qualifications.
International overview
Develop strategies for attracting international
students.
New market entryCompare markets to
identify opportunities, risks, barriers and develop expansion
strategies.
New engagement models
Analyse learning methods and opinions of
students, faculty, professionals.
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How can I reshape my academic program to better prepare my students for the real world?
MARKET CHECK
HOW POSITIONING AND BRAND PERCEPTION HELPS• Understand the current challenges of professionals and executives across industries to reshape
your academic program to provide students the skills necessary to succeed.• Gain insight into how your competitors address these knowledge gaps and how they shape
their programs.• Increase student recruitment and retention through building a dynamic, quality and
respectable brand.WHAT YOU GET • On-the-ground analysis of challenges faced by industry professionals and the skills that hiring
managers look for in recent graduate candidates..• Detailed insight into how competing schools develop and evaluate their programs.• Global perspective on future trends anticipated to shape a range of academic disciplines.• Insight into how new educational techniques will influence your program.
Specialist Research
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HOW POTENTIAL DEMAND ASSESSMENT HELPS• Identify interest from existing and potential students in new courses or
programs within your university.• Anticipate demands from relevant career professionals which will help
shape student coursework.• Make better decisions about where to invest time and money based on
validated input from a range of sourcesWHAT YOU GET• Tailored research into new program opportunities, including market
size data on the number of potential students and the corresponding revenue.
• In-depth analysis on unmet student needs and niche opportunities for education programs and qualifications based upon the anticipated needs of the post-graduate marketplace.
• SWOT analysis relative to your proposed new program and course taking into account a range of tailored criteria.
What is the interest in/demand for new courses or programs?
POTENTIAL DEMAND ASSESSMENT
Specialist Research
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