E-COMMERCE AND POSTAL SERVICES
Slavko Đumić , Lidija GligorićRepublic Agency for Postal Services
Republic of Serbia
International Scientific ConferenceFrom Global Crisis to Economic Growth
Which Way to Take?
20 th -22 th September 2012, Belgrade
The Trade Strategy of the Republic of Serbia
key question?
“Does this mean only designing a framework for the development of
electronic commerce in the country…
or…we trying to create special conditions
for the dynamic development of electronic commerce as an important
factor of economic development in the future?”
Phase of electronic ordering and
electronic payment
Phase of delivery of ordered goods
E
COMMERCE
- Law on electronic commerce- Law on
electronic document-Law on
electronic signature...
Safety procedures,data protection...
Guaranteeing delivery, integrity of goods,
Reverse goods flows
- Postal Services Law
- Consumer Protection Act...
TRUST IN E-COMMERCE
Action plan of European Commission on support to development of electronic commerce from
11.01.2012Present share of e-commerce of 3.4% in retail activities,
should be doubled until the year 2015
BARRIERS TOE-commerce:
Uncertainty about laws
Suspicions about the reliability of payment
system
Prices
Quality of service delivery
-Prices for packages 2X higher than
real;-For small and
medium enterprises even higher
-Responsibility for damaged, stolen or lost
packets;-Accessibility of services in
rural and remote areas
RECOMMENDATION!!!
Regulatory pricing of delivery
Universal postal service – services of public interest =set of postal services which are provided permanenty
throughout the territory of the Republic of Serbia, within the prescribed quality, at the affordable prices and under equal
conditions for all users, without discrimination...
Postal items
Recorded postal items
Parcels up to 10 kg indomestic traffic
Parcels up to 20 kg in the international
postal traffic
Letter-mail in electronic form?!
E – COMMERCE=
SERVICES OF PUBLIC INTEREST
State as the guarantee of continuous and legally regulated
performing
The network of public postal operator = PUBLIC GOOD!
1500 facilities, all inhabited settlements in Serbia
covered, linked by transport and information
Solution for missing commercial, purchase-
selling network...
E-commerce = only effective
practicalframework
“Network access”=everyone has
the right to use public good= prevention of
monopoly with stimulation of competition
UNIVERSAL POSTAL UNION – a specialized UN organization
E-COMMERCE – essential component of the global strategy
Over 70% public postal operators
consider e-services as strategic
E-commerce:1.Belarus...5.Tunisia....
...Brazil, Ukraine...
For development of e-commerce
innovative potentional is more important
than economic wealth!
Examples of e-commerce impact on packet delivery
Australia - 36% profit increased in 2010.Germany - 70,4% profit increased in
the third quarter in 2011. compared with the same period in 2010.
The problem of trust in e-commerce
Most of the people can be trusted
SERBIA 15,3% The world average 26,4%
Most of the people want to use you
SERBIA 14,6%The world average
10,7%Western Europe
5%
Fransis Fukuyama: Lack of social capital (trust) requires state
intervention in terms of regulation, even financial support sometimes
E-COMMERCE - SERVICES OF
PUBLIC INTEREST
Postal Services take the 4th place according to the trust of citizents,
just after the firefighters, doctors
and teachers
PROMOTIIONAL CAMPAIGNS, BUT WITH CREATION OF
STIMULATING INSTITUTIONAL FRAMEWORK
Regulatory Body in Charge of E-commerce
RATELRepublic
Agency for Electronic
Cominications
Concuil for the developement of E-commerce
RAPUSRepublic
Agency for Postal Services
The point is that such organization in one state agency would include all the regulatory
(and we also suggest some surveillance) services related to e-commerce- starting from the phase of electronic ordering and payment
through to final delivery of goods to the consumer
Thank you for your attention!!!
Slavko Đumić, Vice Chairman of the Board, Republic Agency for Postal
Services,Republic of Serbia, e‑mail: [email protected]
Lidija Gligorić, Senior Adviser, Republic Agency for Postal Services,Republic of Serbia, e‑mail: [email protected]
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