Chapter 16 by Kathleen Mastrian and Dee McGonigle

Supporting Consumer Information and Education

Needs

Objectives

• Define health literacy and eHealth.• Explore various technology-based approaches to

consumer health education.• Identify barriers to us of technology and issues

associated with health-related consumer education.

• Imagine future approaches to technology-supported consumer education.

Key Terms Defined

• Blog• Digital Divide• Domain Name• Dynamic Media

Key Terms Defined

• eBrochure• eHealth• eHealth Initiative• Empowerment

Key Terms Defined• Grey Gap• Health Literacy• HON Code• Interactive Media

Key Terms Defined

• Know-do Gap • Static Media• Trust-e• Voice Recognition

Key Terms Defined

• Web Quest

• Weblog

Consumer Demand for Information

• Consumer Empowerment• The Pew Internet and American Life Project

Survey and It’s Limits• Digital Divide

Consumer Demand for Information

• Impact of Technology • The Know-Do Gap

Health Literacy and eHealth Initiatives

• The Goal of Health Literacy• Informed Patients vs. Poorly Informed• Healthy People 2010 • The eHealth Initiative

Health Care Organization Approaches to Education

• Patient Education Information is Stored Electronically

• HCO Sponsored Health Promotion Education Classes

• HCO’s Taking Advantage of Informed Patients and Families

• Information Must Get to All

Promoting Health Literacy in School Aged Children

• The Challenges of Promoting Health Literacy

• The Children’s Nutrition Research Center • Interdisciplinary WebQuest • Interdisciplinary Approach of The Quest

Promoting Health Literacy in School Aged Children

• Nursing and The Computer Age

• Patients and The Computer Age

Patient Education

• The Health on the Net (HON) Foundation Survey

• The HONcode and Trust-e • The Pew Internet Survey.• MedlinePlus

Future Directions

• Predicting the Future• Interactive Behavior Change Technology • The Goal of the IBCT

Thought Provoking Questions

• How do you envision technology enhancing patient education in your setting?

• Formulate a plan evidencing a potent patient education episode on MRSA. Provide a rationale for each approach and describe a tool you would use to educate the patient and his/her family.