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Page 1: Blogging While Brown Presentation

Tools & Techniques

Blogging While BrownJan 20, 2009

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Panelists

Dirck Hargraves

Vice President, VOX for AT&T

Naoko McCracken

Blogging Expert, WordPress

Cheryl Contee

Partner, Fission Strategy/Co-Founder, Jack and Jill Politics

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SCREENSHOT:Old Jack and Jill Site

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Jack and Jill Politics

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The Migration Process

The Preparation – Research & Archiving

The Long Weekend, Semi-Automated

New Server with faster hosting

WordPress 2.5 2.7

Disqus

Ad Serving

Custom Development: $200

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The Power of Mobile Blogging:Democratic National Convention 2008

Armed:

Laptop, iPhone, Flip Cam, Mobile Internet

Walking and Bus Riding

At the Convention Center

At the Tailgate with Howard Dean

In the Stadium

Nokia 965 (?) – Live Web Streaming via Qik

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Armed:

Laptop, iPhone, Flip Cam, Mobile Internet

At OAK & Dulles Airport

Walking and Metro Riding

All Around Town – The Scene in DCPicking Up Tickets

Concert on the Mall

Parties and Balls

The Power of Mobile Blogging:Obama Inauguration 2009

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Armed:

Laptop, iPhone, Flip Cam

At Heathrow Airport

Walking/Tube/Riding

The Scene in London – Protests

Bloggers from 20 Nations

British Ministers! Sir Bob Geldof!

The Power of Mobile Blogging:G20 Summit London 2009

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Twitter – Mobile Microblogging

@ch3ryl: Over 1700 followers

@baratunde: Over 6000 followers

Enhanced relationship with bloggers & fans – more accessible

Can do anywhere there’s a signal

Looking to integrate further into JJP

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SCREENSHOT:Twitter for Cheryl & Baratunde

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Disqus – From Comments to Community

Blogger comments didn’t nest

Hard to track great commenters

Wanted a more sophisticated display

Wanted social network tie-ins

Wanted to create more community

Likes, replies, ties to email, twitter, facebook, etc – WordPress Plugin

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SCREENSHOT:Disqus – Sample Comments

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Cheryl Conteewww.FissionStrategy.com

email: [email protected]: 202.487.8711

twitter: @ch3ryl