Which Ones Are You of ?
Rules of BlogWriting & Layout16
@SueAnneDunlevie
If you want to make sure
people enjoyreading your blog, the very act of reading
your blog must be easy.
Find outwhich of these
rules you’re breaking & learn how to
fix them.
Make your blog posts easier for people to scan.
Format everyblog post
Keep the blog post column width about 80 characters or less.
Constrain column width
Break up long blog posts, help people scan read & convince them to read the rest of your post.
Use headers and sub-headers
Lists help people scan blog posts fast & quickly find the information they’re looking for.
Use lists
12345
Use punctuation to break up each paragraph into smaller pieces that make sense quickly.
Use punctuation
. …?:,
Break text into manageable chunks for easier reading.
Use short paragraphs
Simple serif & sans-serif fonts are generally easier to read on-screen.
Use appropriate fonts
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Big is better. Teeny tiny writing is hard to read online, even for people with 20/20 vision.
Consider your font size
Use bold text to make a splash & highlight important sentences.
Be bold
old
If you can avoid italics please do. Italics make reading difficult.
Drop the italics
Just don’t.
Using capital letters constantly is the online equivalent of being SHOUTED AT.
Use capital letters carefully
Readers need somewhere to rest the eye & a good blog layout leaves plenty of blank space.
Use lots ofwhite space
Make sure your blog background doesn’t make the text hard to read.
On background colors
Good use of images will draw readers in to your blog posts.
Use relevant images
Every post you write needs to tell the same story about you, your message, your blog & your values.
Be consistent
Speaking of stories, every blog post needs to have a beginning, a middle & an end.
Tell a story
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brand new blog?
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(or Relaunch)Your Blog
!
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51 Waysto Launch
(or Relaunch)Your Blog
!
Get your FREE Checklist! r