ARES/RACES & Social MediaDrew Smith
KC9LJKSauk County
EC
What is social media?◦ Twitter◦ Facebook
Why should we care?◦ Served Agencies◦ Real-time information◦ Situational Awareness◦ Organization
How do we use it?◦ Websites◦ Phone
What’s The Plan
Ham Radio = The Original Social Media
Web based technology that enables user generated, interactive communication
Share text, pictures, video
Mass communication without massive effort
Answer the question: “What is happening now?”
What is Social Media
Social Media Platforms
140 character messages that contain text, links, and keywords (hashtags). (11)
Social environment for exchanging rich content with Individuals, groups, and the world (2)
September 9th, 2010 – San Bruno, CA Pipeline Explosion ◦ Craig Fugate used Twitter for initial assessment
March 11, 2011 - Japan Earthquake & Tsunami◦ Less than one hour after 1,200 tweets per minute◦ #earthquake and #tsunami trended instantly
March 27, 2011 – Tuscaloosa, AL Tornado◦ 2nd deadliest tornado day in US history◦ Pre-storm preparation◦ Watches and warnings via Twitter & Facebook◦ Post-storm recovery and coordination
Joplin, MO – Haiti Earthquake – Christchurch NZ Earthquake – Arizona Wildfires
Disasters
Social Media has becomea CRITIAL tool
Supporting Served Agencies◦ Constantly integrating social media◦ Emergency Management
Situational Awareness It’s where the people are!
◦ Facebook > 750 million users each month◦ Twitter > 175 million accounts
Efficient method of gathering data Quick way to distribute information It’s another tool
◦ Email, Text Messaging, Telephones, Social Media
Why Use Social Media
Support Served Agencies◦ Social Media is part of daily operations
Coordination (Twitter)◦ Fast◦ Simple
Learn from others
What’s In It For Us
Using Twitter
Next: User Profile
Next: Hashtag
Next: Links
Next: SPC Page
Next: Search
Next: User Stream
Next: Follow User
Next: Posting a Tweet
ARES/RACES Using Social Media
http://twitter.com/wiares
Wisconsin State ARES/RACES Providing information on emergency communications training
ARES/RACES Using Social Media
http://twitter.com/w4hmc
Huntsville, AL ARES/RACES Posts real-time during meetings
ARES/RACES Using Social Media
http://twitter.com/pgcares
Landover Hills, MD ARES/RACES Announces net activations and provides weather alerts
ARES/RACES Using Social Media
http://twitter.com/NEWIARES
North East WI ARES/RACES Re-tweeting message regarding possible net activation
ARES/RACES Using Social Media
http://www.facebook.com/NE.WI.ARESRACES North
North East WI ARES/RACES Severe weather alert and details regarding mutual aid request
ARES/RACES Using Social Media
http://www.facebook.com/pages/Wisconsin-ARES
Wisconsin ARES/RACES State PageProviding material for an upcoming net
Served Agencies Are Using It Mass communication without massive effort Situational Awareness: “What is happening
now?” Organization And Communication It Can Be FUN!
The Original Social Media
Try It.No exam required!
Using Facebook
Top Related